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ECTS - PWSZ im. Witelona w Legnicy

ECTS - PWSZ im. Witelona w Legnicy

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The Witelon University of Applied Sciences in Legnica - Field: Political science<br />

<strong>ECTS</strong> Course Catalogue 2010/2011<br />

<strong>ECTS</strong> credits<br />

1<br />

1. Course title<br />

Public Opinion<br />

2. Course contents<br />

Lecture<br />

The essence of phenomenon known as public opinion. The quality of dispute concerning the term of public<br />

opinion versus social opinion. History of public opinion research until XX century. Polish polling companies.<br />

Off survey forms of public opinion research. Periodization of public opinion development. Conservative and<br />

democratic intake of public opinion. The term of public opinion. Auditorium, audience, receptive community –<br />

criteria of audience division. Social opinion versus public opinion. “Common” and “public” opinion. Public<br />

opinion versus public opinions. The effectiveness of polling companies. Principles and canons of public opinion<br />

research appropriateness. The influence of macro and micro environments on public opinion. Occurrence of<br />

international public opinion. The role of using survey research in elective campaigns. Ways and methods of<br />

research results’ presentation. Survey and its types. A<strong>im</strong>s and tasks of pilot survey.<br />

3. Prerequisites<br />

None<br />

4. Learning outcomes<br />

Graduate knows theoretical and practical public opinion area. He or she can indicate on the existance of the<br />

phenomenon, which is public opinion.<br />

5. Recommended reading<br />

Młyniec E., Opinia publiczna (wstęp do teorii), Wyd. Forum Naukowe, Poznań-Wrocław 2002.<br />

Mojsiewicz Cz., Rola opinii publicznej w polityce, Wyd. Forum Naukowe, Poznań-Wrocław 2003.<br />

Babbie E., Badania społeczne w praktyce, ss.295 PWN, Warszawa 2003.<br />

Noelle-Neumann E., Spirala milczenia. Wyd. Zysk i S-ka, Poznań 2004.<br />

Skawiński Z., Sztabiński P., Sztabiński F., Podręcznik ankietera, IFiS PAN, Warszawa 2000.<br />

6. Type of course<br />

Obligatory<br />

7. Teaching team<br />

Department of Political Science<br />

8. Course structure<br />

Form Number of hours Semester Year<br />

Lecture 15/12 V III<br />

Classes<br />

Laboratory<br />

Project<br />

Seminar<br />

Other<br />

Total student’s<br />

workload<br />

9. Assessment methods<br />

Credit<br />

10. Language of instruction<br />

Polish<br />

30<br />

754

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