02.04.2013 Views

board of trustees - SETI Institute

board of trustees - SETI Institute

board of trustees - SETI Institute

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

Web Site to Reach<br />

the Next Generation<br />

by Gabriel Alvarado<br />

The project description seemed straightforward: Design a website aimed at introducing astronomy to<br />

middle-school kids. As it turns out, once I sat down and started laying out the skeleton, sketching out the<br />

thumbnails, and coming up with a few color roughs to flesh out the design, I realized that my usual tricks<br />

and shorthand for corporate sites were just not going to work with my target audience. The sedate fiduciary<br />

look would be sure to cause a sleeping spell, and making some Expressionist or Bauhaus-inspired<br />

site would draw approving nods only from that one, hipster seventh grader sitting in the back <strong>of</strong> the class, quietly<br />

simmering in her own gloom.<br />

Illustrations by Gabriel Alvarado-Marin<br />

28 seti.org

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!