Joaquim da Silva Fontes, Significação e Estabilidade do Género no ...

Joaquim da Silva Fontes, Significação e Estabilidade do Género no ... Joaquim da Silva Fontes, Significação e Estabilidade do Género no ...

28.03.2013 Views

In a long essay, Stephen Heath lays stress on the process of regulation, in the sense of a certain independent mechanism, in the classical economy of film, more specifically that of narrativisation: Narrativization is then the term of a film’s entertaining: process and process contained, the subject bound in that process and its directions of meaning. The ideological operation lies in the balance, in the capture and regulation of energy; film circulates – rhythms, spaces, surfaces, moments, multiple intensities of signification – and narrativization entertains the subject – on screen in frame – in exact turnings of difference and repetition, semiotic and suture, negativity and negation; in short, the spectator is moved, and related as subject in the process and images of that movement. (Heath 1981:62) While anyone who has watched movies and reflected on the experience of spectatorship would agree that, as a matter of simple fact, to watch is to be “moved” and simultaneously to be held, in a coherence of meaning and vision, Heath then develops the notion of “the spatial organization of film”, and the extent to which the Hollywood film system has taught us to be attracted by the economy of “sameness” present in genres. Moreover, the fact that filmmakers “organise” their productions around genres and/or film categories helps the viewer and the whole industry in terms of consumption and marketing: “the spectator is moved,” but above all he or she feels “related as subject in the process and images of that movement.” Some may say (as Heath does) that this “spatial organization of film” can be achieved by the setting of the film. However, the location of the film might not always determine the genre, as films can have the same setting (a war context, for example), and yet portray different themes and moods. Moreover, genres cannot automatically be defined as a form of film distinguished by subject matter, theme, or technique, for the same reasons. In fact, there seems to be categories within categories of genre which overlap (such as comedy-thrillers) but which are not mutually exclusive. Having posed the problem in such apparently inexplicable terms, Edward Buscombe writes that: (...) the problem is only another aspect of the wider philosophical problem of universals. With regard to the cinema, we may state it thus: if we want to know what a western is, we must look at certain kinds of films. But how do we know which films to look at until we know what a western is? (Buscombe 2003:14) 396

Buscombe is right: if we take a genre such as a Western and examine it in terms of its main characteristics, this implies first isolating the body of films that are Westerns. Yet, these major characteristics can only be detected once the films themselves have been isolated. Inasmuch as this may have a “snowball effect”, Andrew Tudor explains that: This “empiricist dilemma” has two solutions. One is to classify films according to a priori criteria depending on the critical purpose. (...) The second is to lean on a common cultural consensus as to what constitutes a western and then go on to analyze it in detail. (Tudor 2003:5) Yet, Tudor’s second solution to this problem of definition may not be plausible either because the “common cultural consensus” may be vitiated by the fact that the cultural and social dimensions of genre are not always applicable. If not by setting, then by narrative content, or by form (including structure and style), the “empiricist dilemma” presented by Tudor still persists. As regards the process of genre, I have tried to analyse it from the perspectives of production (according to a restricted mode of communication among members of a production team), distribution (a method of product differentiation), and consumption (viewer involvement). Rick Altman also suggests a distinction between “film genre” and “genre film”: By definition all films belong to some genre(s), at least in terms of distribution categories, but only certain films are self-consciously produced and consumed according to (or against) a specific generic model. When the notion of genre is limited to descriptive uses, as it commonly is when serving distribution or classification purposes, we speak of ‘film genre’. However, when the notion of genre takes on a more active role in the production and consumption processes, we appropriately speak instead of ‘genre film’, thus recognizing the extent to which generic identification becomes a formative component of film viewing. (in Nowell- Smith 1997:277) Our expectations as viewers are thus reinforced when we participate in the experience of “genre film”. This kind of ritual relationship that spectators establish with genre films follows theoretician Lévi-Strauss’s synchronic analysis within his generic context for the linguistic community. During the sixties and early seventies, the mythical features of Hollywood genres mentioned above were of particular interest to genre analysts and structuralist critics alike. To them, genres were conceived as neutral constructs and their semiotic genre analysis was based on the discursive power of generic formations. In 397

Buscombe is right: if we take a genre such as a Western and examine it in terms of<br />

its main characteristics, this implies first isolating the body of films that are Westerns. Yet,<br />

these major characteristics can only be detected once the films themselves have been<br />

isolated. Inasmuch as this may have a “s<strong>no</strong>wball effect”, Andrew Tu<strong>do</strong>r explains that:<br />

This “empiricist dilemma” has two solutions. One is to classify films according to a<br />

priori criteria depending on the critical purpose. (...) The second is to lean on a<br />

common cultural consensus as to what constitutes a western and then go on to<br />

analyze it in detail. (Tu<strong>do</strong>r 2003:5)<br />

Yet, Tu<strong>do</strong>r’s second solution to this problem of definition may <strong>no</strong>t be plausible<br />

either because the “common cultural consensus” may be vitiated by the fact that the<br />

cultural and social dimensions of genre are <strong>no</strong>t always applicable. If <strong>no</strong>t by setting, then by<br />

narrative content, or by form (including structure and style), the “empiricist dilemma”<br />

presented by Tu<strong>do</strong>r still persists. As regards the process of genre, I have tried to analyse it<br />

from the perspectives of production (according to a restricted mode of communication<br />

among members of a production team), distribution (a method of product differentiation),<br />

and consumption (viewer involvement). Rick Altman also suggests a distinction between<br />

“film genre” and “genre film”:<br />

By definition all films belong to some genre(s), at least in terms of distribution<br />

categories, but only certain films are self-consciously produced and consumed<br />

according to (or against) a specific generic model. When the <strong>no</strong>tion of genre is<br />

limited to descriptive uses, as it commonly is when serving distribution or<br />

classification purposes, we speak of ‘film genre’. However, when the <strong>no</strong>tion of<br />

genre takes on a more active role in the production and consumption processes, we<br />

appropriately speak instead of ‘genre film’, thus recognizing the extent to which<br />

generic identification becomes a formative component of film viewing. (in Nowell-<br />

Smith 1997:277)<br />

Our expectations as viewers are thus reinforced when we participate in the<br />

experience of “genre film”. This kind of ritual relationship that spectators establish with<br />

genre films follows theoretician Lévi-Strauss’s synchronic analysis within his generic<br />

context for the linguistic community. During the sixties and early seventies, the mythical<br />

features of Hollywood genres mentioned above were of particular interest to genre analysts<br />

and structuralist critics alike. To them, genres were conceived as neutral constructs and<br />

their semiotic genre analysis was based on the discursive power of generic formations. In<br />

397

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