building a STRONGER foundation - Cemex

Name, Position (Age) Experience
Luis Hernández Echávez,
Executive Vice President of Organization
and Human Resources (47)
Ignacio Madridejos Fernández,
President CEMEX Northern Europe (45)
Jaime Muguiro Dominguez,
President CEMEX Mediterranean (42)
Juan Romero Torres,
President CEMEX México (54)
Victor M. Romo,
Executive Advisor to the Chairman and
CEO (53)
Juan Pablo San Agustín Rubio,
Executive Vice President of Strategic
Planning and New Business Development
(42)
Karl H. Watson Jr.,
President CEMEX USA (46)
Joined CEMEX in 1996, and has held senior management positions in the Strategic
Planning and Human Resources areas. He is currently Executive Vice President of
Organization and Human Resources. He graduated with a degree in Civil Engineering
from ITESM, and holds a Master’s degree in Civil Engineering and an MBA from the
University of Texas at Austin.
Joined CEMEX in 1996 and after holding management positions in the Strategic
Planning area, he headed CEMEX operations in Egypt, Spain, and Western Europe. He is
currently President of CEMEX Northern Europe, and is also responsible of the
company’s global Energy and Sustainability area. He has served as a member of the
board of directors of COMAC (Comercial de Mateiales de Construcción S.L.), member
of the board and president of OFICEMEN (Agrupación de Fabricantes de Cemento de
España), member of the board of IECA (Instituto Español del Cemento y sus
Aplicaciones), president of CEMA, and patron of the Junior Achievement Foundation. In
June 2010, he was appointed vice-president of CEMBUREAU (European Cement
Association). He graduated with a degree in Civil Engineering from the Polytechnic
University of Madrid and holds an MBA from Stanford University.
Joined CEMEX in 1996, and held several executive positions in the areas of Strategic
Planning, Business Development, Ready-Mix Concrete, Aggregates, and Human
Resources. More recently, he headed CEMEX operations in Egypt. He is currently
President of CEMEX Mediterranean, which includes operations in Spain, Egypt, Croatia,
and the Middle East. He graduated with a Management degree from San Pablo CEU
University, and holds a Law degree from the Complutense University of Madrid and an
MBA from the Massachusetts Institute of Technology.
Joined CEMEX in 1989 and has occupied several senior management positions,
including president of CEMEX Colombia, president of CEMEX Mexico, and president
of the South America and Caribbean region, and the Europe, Middle East, Africa, and
Asia Region. He is currently President of CEMEX in Mexico and is algo in charge of the
company’s global Technology area. Mr. Romero graduated from Universidad de
Comillas in Spain, where he studied Law and Economic and Enterprise Sciences.
Joined CEMEX in 1985 and has served as director of administration of CEMEX España
from 1992 to 1994, general director of administration and finance of CEMEX España
from 1994 to 1996, president of CEMEX Venezuela from 1996 to 1998, president of the
South American and Caribbean region from 1998 to May 2003, and executive vice
president of administration from May 2003 to April 2011. In April 2011, he was
appointed Executive Advisor to the Chairman and CEO. Mr. Romo is a certified public
accountant and received a master’s degree in administration and finance from ITESM.
Previously, he worked for Grupo Industrial Alfa, S.A. de C.V. from 1979 to 1985. See
“Item 5 — Operating and Financial Review and Prospects — Recent Developments —
Recent Developments Relating to Changes in Our Senior Management Team.”
Joined CEMEX in 1994 and has held executive positions in the Strategic Planning,
Continuous Improvement, e-Business, and Marketing areas. He is currently Executive
Vice President of Strategic Planning and New Business Development. He graduated with
a BS from the Universidad Metropolitana and holds an International MBA from the
Instituto de Empresa.
He formally joined CEMEX in 2007, after a successful career of more than 19 years in
the building materials industry. Since then he has held several senior positions in the
company’s operations in Florida and the Eastern region of the United States. Before
joining CEMEX he headed the ready-mix concrete and concrete products divisions of
Rinker in the USA and Australia. He is currently President of CEMEX USA. Mr. Watson
served as Chairman of the Florida Concrete and Products Association from 2008 to 2009
and was appointed Chairman of the National Ready Mix Concrete Association from 2010
to 2011 and member of the Executive Committee of the Portland Cement Association
from 2011 to 2013. He holds a BS from the Palm Beach Atlantic University and an MBA
degree from the University of Nova Southeastern, both in Florida.
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