Ch. 3 Land - Environment Yukon
Ch. 3 Land - Environment Yukon
Ch. 3 Land - Environment Yukon
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3.8 Tourism<br />
Tourism is gaining importance across<br />
Canada with a 25.5 per cent growth in<br />
tourism expenditures from 1986 to<br />
1996. In 1998 tourism spending in<br />
Canada amounted to $47 billion, a<br />
seven per cent increase from 1997.<br />
Tourism is the fifth largest revenue<br />
generator as well as the fifth largest<br />
employer 1.<br />
Adventure travel is the fastest growing<br />
sector of the tourism industry in North<br />
America 2. Studies indicate that<br />
adventure travel and ecotourism are<br />
driving the Canadian tourism industry 3.<br />
The economic impact of tourism in the<br />
<strong>Yukon</strong> has been difficult to assess in the<br />
past due to its role in many sectors of<br />
the economy. In 1994, over $50 million<br />
in revenue to <strong>Yukon</strong> businesses was<br />
related to tourism. In 1996, $124<br />
million was directly related to nonresident<br />
tourism. Over 2,000 jobs are<br />
directly related to tourism (11 per cent<br />
of the jobs in the territory) 4 and visitors<br />
to the <strong>Yukon</strong> are increasing (Figure<br />
3.25).<br />
Growth in the <strong>Yukon</strong> tourism industry is<br />
expected in the over 45 year old age<br />
groups, a sector of the Canadian pop-<br />
Number of Visitors<br />
310,000<br />
300,000<br />
290,000<br />
280,000<br />
270,000<br />
260,000<br />
250,000<br />
240,000<br />
230,000<br />
1994 1995 1996 1997 1998<br />
Figure 3.25 Visitors to the <strong>Yukon</strong><br />
1994 to 1998<br />
ulation that will increase significantly as<br />
baby boomers age. About 43 per cent<br />
of the people interested in adventure<br />
tourism are over 45 5.<br />
What brings tourists to the <strong>Yukon</strong>? The<br />
<strong>Yukon</strong> landscape, scenery and wilderness<br />
are important in attracting both<br />
overseas and North American visitors<br />
to the territory. Forty-three per cent of<br />
visitors cited scenery as the most<br />
positive thing about their visit 6.<br />
Ninety per cent rated scenery as good<br />
to excellent and 94 per cent of<br />
visitors rated their wilderness/outdoor<br />
experience as good or very good<br />
value for the money 7.<br />
Sixty-nine per cent of air travelers to the<br />
<strong>Yukon</strong> in the summer of 1998 took<br />
part in some form of outdoor or wilderness<br />
activity and 59 per cent did some<br />
hiking; 36 per cent reported that<br />
wilderness was their most positive<br />
experience 8.<br />
From the statistics it is obvious that the<br />
<strong>Yukon</strong> wilderness is a major attraction<br />
for visitors. Visitors to the <strong>Yukon</strong> want<br />
to view the scenery, wildlife and<br />
experience the <strong>Yukon</strong> outdoors. Viewscapes<br />
are important. Some popular<br />
activities include canoeing, fishing,<br />
hiking, wildlife viewing, backpacking,<br />
and white-water rafting.<br />
Wilderness Tourism Statistics<br />
■ 41,400 visitors (June-September<br />
1994) participated in outdoor /<br />
wilderness adventures 6.<br />
■ 550 parties per year enter the<br />
backcountry of Kluane National<br />
Park (level of use has remained<br />
constant over the last eight years) 9.<br />
■ Approximately 2,125 people<br />
traveled the Upper <strong>Yukon</strong>, Teslin<br />
and Big Salmon rivers between<br />
June 13 and September 15, 1997;<br />
39 per cent were from Germany,<br />
23 per cent from Canada (including<br />
eight per cent <strong>Yukon</strong>ers),<br />
38 per cent from other European<br />
countries and others 10.<br />
■ Recreational river travel on the<br />
<strong>Yukon</strong> River at Fort Selkirk has<br />
increased steadily over the last<br />
five years.<br />
■ Whitewater river rafting on the<br />
Firth, Alsek and Tatshenshini<br />
rivers is popular.<br />
■ Winter tourism is growing. In<br />
1999, 13 companies offered<br />
dogmushing trips, others offer<br />
snowmobiling and winter<br />
camping 11.<br />
Relationship of Tourism to the<br />
<strong>Environment</strong><br />
“Wilderness, scenery, pristine environment”<br />
are key motivators for people<br />
considering or choosing a trip to the<br />
<strong>Yukon</strong>, an expectation when they<br />
arrive; a key source of enjoyment when<br />
they are here, and an important factor<br />
in trip satisfaction.<br />
In discussing the impacts of tourism<br />
on the land of the <strong>Yukon</strong>, the 90 per<br />
cent of visitors to the <strong>Yukon</strong> who come<br />
by road cannot be ignored 12. Even<br />
though their numbers are large, the<br />
direct impact of these highway travelers<br />
on the wilderness, as defined in the<br />
section on wilderness, is slight as most<br />
do not leave the road corridors. The<br />
numbers of road visitors are still slowly<br />
increasing. These visitors require good<br />
roads, services and facilities including<br />
places to safely dispose of their waste<br />
and garbage. In addition to traditional<br />
road-side services, recent research<br />
indicates an increasing interest in road<br />
accessible, soft wilderness adventure<br />
for this market. Scenery and enjoying<br />
what they see to be <strong>Yukon</strong> wilderness<br />
is very important to them.<br />
The number of people attracted to<br />
the <strong>Yukon</strong>’s backcountry is increasing.<br />
Higher numbers of wilderness<br />
travelers (<strong>Yukon</strong>ers and visitors) and<br />
wilderness outfitters are putting more<br />
stress on the wilderness. The most frequently<br />
mentioned serious problem<br />
encountered on the <strong>Yukon</strong> River was<br />
C H A P T E R 3 L A N D ❧ 6 7