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Measuring up to high standards - J. Lauritzen

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OCEANS OF KNOW-HOW<br />

September 2006<br />

<strong>Measuring</strong> <strong>up</strong> <strong>to</strong><br />

<strong>high</strong> <strong>standards</strong><br />

Half-year result 2006 · <strong>Measuring</strong> <strong>up</strong> <strong>to</strong> <strong>high</strong> <strong>standards</strong> · Looking good in<br />

Singapore · Sailing in<strong>to</strong> the future · Rio encounter recalls the past · Minister<br />

promotes Danish shipping in South America · <strong>Lauritzen</strong> Kosan sharpens<br />

its innovative edge · Ups and downs in the reefer market · More ships in<br />

the water · Shanghai office · <strong>Lauritzen</strong> Bulkers grows in Panamax and<br />

Capesize segments · Circling the globe with logistics services


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24<br />

Edi<strong>to</strong>rial<br />

Half-year result 2006<br />

<strong>Measuring</strong> <strong>up</strong> <strong>to</strong> <strong>high</strong> <strong>standards</strong><br />

Looking good in Singapore<br />

The music man<br />

Sailing in<strong>to</strong> the future<br />

Rio encounter recalls the past<br />

Namegiving of the Freja Hafnia<br />

Minister promotes Danish<br />

shipping in South America<br />

<strong>Lauritzen</strong> Kosan sharpens its<br />

innovative edge<br />

Ups and downs in the reefer market<br />

More ships in the water<br />

Shanghai office for <strong>Lauritzen</strong> Kosan<br />

<strong>Lauritzen</strong> Bulkers grows in<br />

Panamax and Capesize segments<br />

Circling the globe with logistics services<br />

Strategy seminar in Barcelona


Dear Reader,<br />

After a long winter, Denmark has experienced the best summer in many years.<br />

Luckily, the sun has also been shining on our various business activities, where<br />

positive market developments have taken place. With pre-tax profits of USD 66<br />

million in the first half of 2006, our financial performance has been in line with<br />

expectations. However, as predicted, it is at a lower level than in 2005. With<br />

changes in market conditions, JL’s business areas have placed themselves right<br />

and been able <strong>to</strong> obtain satisfac<strong>to</strong>ry results. I am pleased that JL over the years<br />

has become a very solid company with a substantial investment capacity, a<br />

situation which we will maintain and further develop and, at the right time,<br />

utilise for future growth.<br />

In 2005, JL set <strong>up</strong> a subsidiary in Singapore <strong>to</strong> boost our activities in South East<br />

Asia, and our activities have already grown considerably within this relatively<br />

short period of time. As another sign of the growing importance of the Asian<br />

region, <strong>Lauritzen</strong> Kosan has recently established an office in Shanghai <strong>to</strong> exploit<br />

opportunities in China.<br />

Danish shipping has grown considerably during the past years, and the ambitions<br />

for additional growth are very <strong>high</strong>. In this edition of <strong>Lauritzen</strong> News<br />

Mr. Bendt Bendtsen, Denmark’s Minister of Economic and Business Affairs and<br />

Vice Prime Minister shares his interesting views on how Danish shipping can<br />

become even stronger in the future.<br />

JL’s location at the Copenhagen waterfront and in the heart of the city is s<strong>up</strong>erb.<br />

However, we have realized that our premises need a little more than a “face-lift”<br />

in order <strong>to</strong> meet <strong>to</strong>day’s requirements. Therefore, Executive Management and JL<br />

Fondet (the owner of JL’s premises at Sankt Annae Plads) have recently discussed<br />

a renovation of the headquarters. An agreement has now been reached with an<br />

architect and a construction company, and JL’s ideally located his<strong>to</strong>rical building<br />

will also soon be transformed in<strong>to</strong> a modern and creative office environment.<br />

In order <strong>to</strong> minimize disr<strong>up</strong>tion <strong>to</strong> our day-<strong>to</strong>-day activities, we have decided <strong>to</strong><br />

move <strong>to</strong> other premises during the renovation period – which will probably last<br />

about a year, starting at the end of September 2006.<br />

I will report <strong>to</strong> you from a different location in the next edition of <strong>Lauritzen</strong><br />

News, but no matter where we are, JL and our dedicated staff will as usual be<br />

ready <strong>to</strong> serve you.<br />

Sincerely,<br />

Torben Janholt<br />

President & CEO<br />

From end September 2006<br />

and approximately one<br />

year ahead, JL will move<br />

<strong>to</strong> 60-64 Amager Strandvej,<br />

DK-2300 Copenhagen S.<br />

Torben Janholt,<br />

President and CEO<br />

3


4<br />

Satisfac<strong>to</strong>ry first half-y<br />

JL’s result for the first six<br />

months of 2006 was USD 59m<br />

compared with USD 156m in<br />

the first six months of 2005.<br />

Result before tax amounted <strong>to</strong><br />

USD 66m compared with USD<br />

164m in the same period in 2005.<br />

Profit from sale of vessels was<br />

USD 23m, down from USD 36m<br />

in the first half-year of 2005.<br />

The result was in line with<br />

expectations and satisfac<strong>to</strong>ry.<br />

The result was influenced by lower<br />

freight rates, particularly in the bulk<br />

segment, and a decrease in profit from<br />

sale of vessels compared with the same<br />

period in 2005.<br />

<strong>Lauritzen</strong> Kosan and <strong>Lauritzen</strong> Tankers<br />

performed satisfac<strong>to</strong>rily, and <strong>Lauritzen</strong><br />

Bulkers better than expected. However,<br />

this was offset by a drop in earnings<br />

from reefer activities.<br />

Newbuilding programme – owned<br />

and time-share vessels<br />

JL continued its expansion and fleet<br />

renewal s<strong>up</strong>ported by a strong balance<br />

sheet. During the period, investments<br />

in <strong>to</strong>nnage amounted <strong>to</strong> USD 187m<br />

and included prepayments for newbuildings<br />

within bulk, gas and product tank.<br />

During the period, the newbuilding<br />

programme increased by four owned<br />

bulk carriers bringing the newbuilding<br />

programme <strong>up</strong> <strong>to</strong> a <strong>to</strong>tal of 17 owned<br />

vessels comprising: eight Handysize<br />

bulk carriers with delivery in the years<br />

2007-10, six ethylene gas carriers for<br />

delivery in 2006-08, three product<br />

tankers with delivery in 2006-08.<br />

EXPECTATIONS FOR THE YEAR<br />

Furthermore, nine MR product tanker<br />

and five bulk carrier newbuildings will<br />

be added <strong>to</strong> the fleet on a time-charter<br />

basis. In addition, joint venture partners<br />

will add four bulk carrier, two<br />

gas carrier and three product tanker<br />

newbuildings <strong>to</strong> the JL managed fleet<br />

during the coming years.<br />

Divestments during the period<br />

amounted <strong>to</strong> USD 58m generating a<br />

profit of USD 23m (USD 107m and<br />

36m respectively in the same period<br />

in 2005).<br />

<strong>Lauritzen</strong> Bulkers<br />

<strong>Lauritzen</strong> Bulkers accounts for the most<br />

significant change in earnings, with a<br />

result before tax of USD 34.1m in the<br />

first half of 2006 compared with USD<br />

120.7m in the same period in 2005.<br />

The change in earnings is due <strong>to</strong> falling<br />

bulk rates and lower profit from sale<br />

of vessels.<br />

<strong>Lauritzen</strong> Kosan<br />

<strong>Lauritzen</strong> Kosans result before tax was<br />

USD 16.9m compared with USD<br />

27.7m in the same period in 2005.<br />

During the period, <strong>Lauritzen</strong> Kosan<br />

Expected result before tax for the remaining part of the year is about USD 49m<br />

compared with USD 68m in 2005. Expected result before tax for the year 2006<br />

has been revised <strong>up</strong>wards, in particular due <strong>to</strong> the sale of the gas carrier fleet<br />

with a capacity below 3,000 cbm and the rate improvement in the bulk market,<br />

and the result is expected <strong>to</strong> be in the range of USD 113-118m compared with<br />

a result before tax of USD 231.6m for the year 2005.


ear accounts 2006<br />

entered in<strong>to</strong> a strategic alliance with<br />

Allocean including sale and commercial<br />

management of <strong>to</strong>nnage. Furthermore,<br />

<strong>Lauritzen</strong> Fleet Management<br />

will take over the technical management<br />

of a selected part of Allocean’s<br />

fleet, initially one gas carrier and two<br />

chemical tankers. In the first half-year<br />

of 2006, <strong>Lauritzen</strong> Kosan <strong>to</strong>ok the initial<br />

steps <strong>to</strong> establish an office in<br />

Shanghai, <strong>to</strong> be officially opened in<br />

the autum of 2006.<br />

After the balance day, <strong>Lauritzen</strong> Kosan<br />

has sold its 50% shareholding in Sigas<br />

Kosan as well as the fleet of eight<br />

gas carriers in the segment below<br />

3,000 cbm.<br />

<strong>Lauritzen</strong> Tankers<br />

In its third year of operation, <strong>Lauritzen</strong><br />

Tankers posted a result before tax of<br />

USD 1.5m compared with USD 3.0m<br />

in the same period in 2005.<br />

<strong>Lauritzen</strong> Reefers<br />

Earnings in <strong>Lauritzen</strong> Reefers dropped<br />

<strong>to</strong> an EBITDA of USD 3.1m in the<br />

first half of 2006 compared with USD<br />

18.7m in the same period in 2005 due<br />

<strong>to</strong> a reduction of JL’s fleet of owned<br />

reefer vessels and lower reefer freight<br />

rates.<br />

Profit before tax for the period was<br />

unchanged at USD 15.6m (15.5m in<br />

2005) as the fall in earnings was offset<br />

by <strong>high</strong>er earnings from sale of vessels.<br />

<strong>Lauritzen</strong> Reefers’ fleet comprises one<br />

owned vessel and 15 time-chartered<br />

vessels, all commercially operated by<br />

NYK<strong>Lauritzen</strong>Cool.<br />

Key figures<br />

Return on invested capital for the first<br />

six months of 2006 was 27.3% and<br />

return on equity was 19.5% compared<br />

with 81.7% and 64.7% respectively in<br />

the same period in 2005.<br />

Key figures 1st Half Total Year<br />

2006 2005 2005<br />

(USD mill) Actual Actual Actual<br />

Ordinary result before tax<br />

<strong>Lauritzen</strong> Bulkers 34.1 120.7 166.0<br />

<strong>Lauritzen</strong> Kosan 16.9 27.7 32.0<br />

<strong>Lauritzen</strong> Reefers 15.6 15.5 36.0<br />

<strong>Lauritzen</strong> Tankers 1.5 3.0 4.1<br />

Landbased activities (1.2) 0.4 0.7<br />

Other (1.4) (3.6) (7.2)<br />

Result before tax 65.5 163.8 231.6<br />

Tax and minorities (6.3) (7.5) (22.8)<br />

Net result 59.2 156.3 208.8<br />

Cash and securities 103.4 229.9 266.9<br />

Long-term debt, <strong>to</strong>tal 68.1 92.2 77.2<br />

Equity (excl. min.) 613.7 540.0 606.4<br />

Total assets 754.2 660.9 824.7<br />

5


6<br />

<strong>Measuring</strong> <strong>up</strong> <strong>to</strong><br />

<strong>high</strong> <strong>standards</strong><br />

Self-assessment process helps<br />

<strong>Lauritzen</strong> Fleet Management<br />

stay on its <strong>to</strong>es and<br />

J. <strong>Lauritzen</strong> stay competitive.<br />

“You could describe<br />

our mission in just a<br />

few words: cost competitive<br />

quality assurance<br />

and risk control.”<br />

Tommy Thomassen<br />

Senior Vice President, Head of<br />

<strong>Lauritzen</strong> Fleet Management<br />

J. <strong>Lauritzen</strong> has a proven track record<br />

of quality service. Much of the responsibility<br />

for maintaining that record<br />

falls <strong>to</strong> <strong>Lauritzen</strong> Fleet Management,<br />

the department that sets <strong>standards</strong> for<br />

how ships are maintained and operated.<br />

Within the <strong>Lauritzen</strong> fleet, this<br />

oversight now includes tankers, gas<br />

carriers, and reefer vessels, and may in<br />

the future extend <strong>to</strong> other ship types<br />

as well. Additionally – in connection<br />

with a <strong>Lauritzen</strong> Kosan commercial<br />

management deal – the department<br />

recently signed a ship management<br />

contract with an external ship owner,<br />

a move that opens <strong>up</strong> a new area of<br />

profitable operation for the company.<br />

Fleet Management is a multifunctional<br />

department of 37 employees and<br />

diverse oversight responsibilities. The<br />

department’s largest section is a gro<strong>up</strong><br />

of technical engineers who provide<br />

both long-distance advice and on-thespot<br />

troubleshooting assistance <strong>to</strong><br />

J. <strong>Lauritzen</strong> ships worldwide. Other<br />

activities include crewing responsibili-<br />

ties, oversight of ships’ economic<br />

activities, quality inspections, purchasing<br />

services, and a host of other tasks<br />

which, as Tommy Thomassen, senior<br />

vice president and head of <strong>Lauritzen</strong><br />

Fleet Management, describes it, “ensure<br />

that we as a company have a systematic<br />

method of avoiding risks we don’t<br />

want and of assuring and proving that<br />

we deliver the quality we do want –<br />

and that our cus<strong>to</strong>mers demand.<br />

“You could describe our mission in<br />

just a few words: cost competitive<br />

quality assurance and risk control,” he<br />

says. “This includes both safety and<br />

environmental concerns and covers<br />

everything from technical operation,<br />

maintenance, and purchasing <strong>to</strong> crew<br />

operations, training, and education.<br />

We set <strong>up</strong> comprehensive procedures<br />

and guidelines for almost every conceivable<br />

situation, starting with newbuildings<br />

and extending through the<br />

lifetime of a vessel. Considering the<br />

forecasted newbuilding activity and<br />

fleet expansion throughout J. <strong>Lauritzen</strong>,


Tommy Thomassen (left), senior vice president and head of <strong>Lauritzen</strong> Fleet Management, has been with J. <strong>Lauritzen</strong> since<br />

March 2006. He is an engineer, has an MBA in management of technology, and previously worked in the technical division<br />

of AP Moeller Maersk, where he held positions in ship operations, development, and technology.<br />

fleet management definitely has the<br />

potential <strong>to</strong> be a growth area. Our task<br />

in the future will be <strong>to</strong> translate cus<strong>to</strong>mer<br />

requirements in<strong>to</strong> <strong>standards</strong> and<br />

<strong>to</strong> establish systems and processes that<br />

ensure and document that we deliver<br />

what our cus<strong>to</strong>mers want -– in short,<br />

that we s<strong>up</strong>port cus<strong>to</strong>mers in reaching<br />

their strategic goals. In addition <strong>to</strong> traditional<br />

ship management services, I<br />

foresee that, in time, we will also select<br />

and audit external ship managers on<br />

behalf of our cus<strong>to</strong>mers, thus ensuring<br />

and documenting adherence <strong>to</strong> policies<br />

and <strong>standards</strong> across the businesses”<br />

An extra level of internal discipline<br />

A stringent self-assessment programme,<br />

called Tanker Management Self<br />

Assessment (TMSA) was recently put<br />

in place by the oil majors <strong>to</strong> help ship<br />

managers measure and improve management<br />

systems. The programme<br />

encourages ship managers <strong>to</strong> assess<br />

their safety-management systems<br />

against specified key performance<br />

indica<strong>to</strong>rs, thus providing a measure<br />

of best practices. It allows ship managers<br />

<strong>to</strong> undertake their own internal<br />

self-assessment against 12 basic measurement<br />

elements and “self-rate” their<br />

progress against the various stages in<br />

each element. The goal is for ship<br />

managers <strong>to</strong> use the results <strong>to</strong> develop<br />

phased improvement plans that<br />

address safety and environmental performance,<br />

with the aim of achieving<br />

<strong>high</strong>er <strong>standards</strong> of ship management<br />

and continuous improvement against<br />

best practices.<br />

“Additionally,” says Tommy Thomassen,<br />

“on our request, oil companies perform<br />

onsite audits <strong>to</strong> measure the accuracy<br />

of our self-assessment. We just completed<br />

this process for the first time<br />

with Exxon Mobil. It went well and<br />

other audits will follow – both with<br />

other oil majors and also with Exxon<br />

Mobil, as this is a continuing improvement<br />

process.” He goes on <strong>to</strong> point<br />

out that, despite the demands of the<br />

process, there are distinct benefits for<br />

Fleet Management and for J. <strong>Lauritzen</strong>.<br />

“TMSA gives us another level of internal<br />

discipline,” he says. “Active participation<br />

will help us exceed baseline<br />

safety and environmental requirements,<br />

and that’s a distinct competitive<br />

advantage for the company. Once we<br />

reach a level we’re satisfied with, which<br />

will be soon, meeting TMSA requirements<br />

will help us achieve other quality<br />

goals, such as IS0 9000 (quality) and<br />

14000 (environmental). The audits<br />

also help us maintain a strong relationship<br />

with the majors. They spend<br />

time with us and get good sense of<br />

how J. <strong>Lauritzen</strong> works, who we are,<br />

and what we stand for – that we’re<br />

committed <strong>to</strong> maintaining our reputation<br />

for quality shipping services.”<br />

7


8<br />

Looking good in Singapore<br />

Tight-knit team builds a<br />

solid platform <strong>to</strong> s<strong>up</strong>port<br />

J. <strong>Lauritzen</strong> activities in<br />

the Far East.<br />

Just a year ago, the Singapore office<br />

looked more like a very good idea<br />

than a solid reality. Of the initial team<br />

of five, only two had worked <strong>to</strong>gether<br />

previously and just one was<br />

Singaporean. Office space had been<br />

leased but not fitted out. Ambitious<br />

business plans – including switching<br />

commercial bulk activity from<br />

Melbourne and adding value for other<br />

business units – held equal parts<br />

opportunity and challenge.<br />

One year later, the new office is looking<br />

good by just about any measure.<br />

“In this relatively short time our gro<strong>up</strong><br />

has grown <strong>to</strong> eight people and has<br />

gained the experience <strong>to</strong> perform as<br />

a unified team, and that has made<br />

all the difference” says Tom Hansen,<br />

managing direc<strong>to</strong>r of J. <strong>Lauritzen</strong><br />

Singapore, “I also have <strong>to</strong> say that our<br />

team fits right in with this interesting<br />

mix of a city – three of us are<br />

Singaporeans and three are female,<br />

so we’re the definition of equal<br />

opportunity.”<br />

Not all staff members were present when the pho<strong>to</strong> was taken.<br />

Moreover, those initial business plans<br />

have produced solid accomplishments.<br />

Bulk operations have been successfully<br />

transferred from Melbourne and are<br />

more comprehensive than ever. The<br />

office now contributes ships and<br />

handles the chartering operations for<br />

a large part of the bulk business east<br />

of the Suez. “Of course,” says Tom<br />

Hansen, “there’s a constant exchange<br />

of information with Copenhagen and<br />

New York, but increasingly we are<br />

becoming the Asian spoke in the<br />

global wheel as far as J. <strong>Lauritzen</strong>’s<br />

bulker activity is concerned.”<br />

A growing scope of activity<br />

Singapore is also playing a larger role<br />

in s<strong>up</strong>porting other Gro<strong>up</strong> activities.<br />

<strong>Lauritzen</strong>Cool Logistics, jointly owned<br />

by NYK and J. <strong>Lauritzen</strong>, has appointed<br />

a Far East representative based in the<br />

Singapore office, and there are specific<br />

development projects underway in<br />

other business areas. One indication of<br />

the office’s rapid progress is that a year<br />

ago it owned no ships – <strong>to</strong>day it owns<br />

a fleet of 12, with more <strong>to</strong> come. Also,<br />

the Singapore office demonstrated its<br />

value as a Far East s<strong>up</strong>port branch by<br />

its hands-on assistance in exploring<br />

the possibility of opening a Shanghai<br />

office for the growing pressurised gas<br />

trade in China (see article, page 20).<br />

Tom Hansen acknowledges that the<br />

pace has been hectic at times, but<br />

credits consistent hard work from<br />

his team and strong s<strong>up</strong>port from<br />

Copenhagen for this early progress.<br />

Additionally, he stresses that the office<br />

has been given excellent s<strong>up</strong>port by<br />

government agencies in Singapore.<br />

“This is especially true of the<br />

Maritime and Port Authority office,”<br />

he says. “They contributed a lot <strong>to</strong><br />

our ability <strong>to</strong> get <strong>up</strong> and running so<br />

quickly by removing obstacles rather<br />

than creating them – you can see why<br />

Singapore has become so competitive<br />

in the region.<br />

“Our office is trying <strong>to</strong> return that<br />

consideration by participating with<br />

government agencies <strong>to</strong> raise awareness<br />

of the maritime industry among university<br />

students – not just in ship<br />

owning, but also in occ<strong>up</strong>ations like<br />

finance, maritime law, ship management,<br />

and shipyards. There’s a manpower<br />

shortage in this important<br />

industry, and we’re hopeful that we<br />

can help correct it.”<br />

“I also have <strong>to</strong> say<br />

that our team fits<br />

right in with this<br />

interesting mix of<br />

a city – three of us<br />

are Singaporeans<br />

and three are<br />

female, so we’re<br />

the definition of<br />

equal opportunity.”<br />

Tom Hansen,<br />

Managing Direc<strong>to</strong>r,<br />

J. <strong>Lauritzen</strong> Singapore


The music man<br />

Singapore’s Arnold Chan combines<br />

the roles of corporate<br />

warrior and hit composer.<br />

Arnold Chan (aka, Chan Zilong) is<br />

one of the founding members of the<br />

J. <strong>Lauritzen</strong> Singapore (JLS) team.<br />

With experience in international<br />

accountancy and finance in major<br />

Singaporean companies such as NOL<br />

and a 1995 degree in accounting from<br />

Ngee Ann Polytechnic, he came well<br />

prepared <strong>to</strong> fill the role of senior<br />

accounts executive. Working closely<br />

with a gro<strong>up</strong> of expatriates – all of<br />

whom were completely fresh arrivals<br />

in Singapore – as well as with his peers<br />

in the Copenhagen headquarters, he<br />

has successfully taken on the challenge<br />

of building the accountancy side of<br />

JLS from scratch.<br />

Yet even with the intensely time-consuming<br />

schedule imposed by these<br />

wall-<strong>to</strong>-wall professional and cultural<br />

challenges, Arnold Chan has managed<br />

not only <strong>to</strong> maintain a second life as a<br />

composer, but even <strong>to</strong> excel at it. His<br />

most recent song, "Wo Yao Kuai Le"<br />

("I want happiness"), co-composed<br />

with a friend, was sold <strong>to</strong> famous<br />

Taiwanese female pop singer Zhang<br />

Hui Mei (aka, A-mei) last year. It became<br />

the title song on her latest album,<br />

released in February 2006 and <strong>to</strong>pped<br />

the Taiwanese charts for several weeks.<br />

Perseverance, talent, and a little luck<br />

How does Arnold Chan do it? “When<br />

I am out of the office, no longer a<br />

corporate warrior, I still occasionally<br />

find time <strong>to</strong> compose songs during<br />

the weekends, which is emotionally<br />

satisfying,” he says. “The interest in<br />

composing my own music started<br />

during my teenage days, when I was<br />

involved in band performances, singing<br />

only original songs. After years as an<br />

amateur composer, I realized that selling<br />

songs <strong>to</strong> Taiwanese singers could<br />

give me even greater satisfaction. My<br />

dream came true when a good friend<br />

of mine, who was then a recording<br />

company in-house lyricist, asked me<br />

<strong>to</strong> compose the melody for his lyrics,<br />

which I did. Soon after, he asked if I<br />

would sell the copyright of the melody<br />

<strong>to</strong> a Taiwanese singer, Chris Yu, who<br />

was then compiling songs for his<br />

album. Without hesitation, I agreed.<br />

That was how I started.<br />

“Frankly speaking,” he continues,<br />

“I never expected that a song of mine<br />

could be a number-one hit – after all,<br />

I’m not a professional composer. So,<br />

I really feel excited that "Wo Yao Kuai<br />

Le” <strong>to</strong>pped the Taiwanese charts for<br />

several weeks, and that it <strong>to</strong>uched the<br />

hearts of many Taiwanese and Chinese<br />

fans.”<br />

9


10<br />

Sailing in<strong>to</strong><br />

the future<br />

Two years of on-the-job and classroom training has prepared newly<br />

minted employees for international shipping careers.<br />

If you’d like a glimpse in<strong>to</strong> the future<br />

of J. <strong>Lauritzen</strong> – or for that matter of<br />

Danish shipping in general – look no<br />

farther that the enthusiastic faces of<br />

Camilla Sloth Greve, Peter Kaagaard<br />

Bro, Majbritt Sundstrøm and Monica<br />

Christensen. Just two years ago,<br />

<strong>Lauritzen</strong> News ran a pho<strong>to</strong> of them<br />

aboard the Lilla Dan as they were<br />

about <strong>to</strong> embark on the training stage<br />

of international shipping careers. As of<br />

April Monica completed her traineeship<br />

Education and training have always<br />

played an important role for<br />

J. <strong>Lauritzen</strong>, especially within the<br />

shipping trainee programme. This<br />

ongoing programme provides a knowledge<br />

base for coming generations of<br />

professional shipping staff in operations<br />

and chartering, many of whom<br />

and as of August this year, Camilla,<br />

Majbritt, and Peter also became fullfledged<br />

employees.<br />

The intervening 24 months have been<br />

nothing if not busy, as they followed<br />

an intensive programme of theoretical<br />

education at various institutes. All<br />

agreed that one of the most enjoyable<br />

– and beneficial – sides of the external<br />

training programme was the opportunity<br />

<strong>to</strong> mix with a variety of people<br />

Focus on education<br />

and training<br />

have the potential <strong>to</strong> become part of<br />

key management. In addition <strong>to</strong> formal<br />

theoretical studies, the shipping<br />

trainee programme also includes inhouse<br />

classes and seminars, as well as<br />

study trips. Additionally, as a major<br />

employer, J. <strong>Lauritzen</strong> contributes <strong>to</strong><br />

the education of trainees within a<br />

in the shipping business, either other<br />

trainees or people already engaged in<br />

the industry.<br />

A thorough grounding<br />

in the business<br />

The academic coursework was s<strong>up</strong>plemented<br />

by internal J. <strong>Lauritzen</strong> classes<br />

in subjects such as Spanish, English,<br />

maritime economics, and seminars<br />

and by extensive on-the-job training.<br />

Each member of the gro<strong>up</strong> spent time<br />

variety of other fields, such as finance,<br />

purchasing and logistics, and communications.<br />

“Because of increasing commercial and<br />

managerial complexity, J. <strong>Lauritzen</strong> is<br />

recruiting a rising number of staff who<br />

have graduated from business schools


working in two different J. <strong>Lauritzen</strong><br />

companies, experience that included<br />

day-<strong>to</strong>-day contact with cus<strong>to</strong>mers and<br />

agents. They have also had the opportunity<br />

<strong>to</strong> spent some time at sea<br />

aboard a J. <strong>Lauritzen</strong> ship, which provided<br />

a chance <strong>to</strong> see how the business<br />

actually works outside the office.<br />

One of the final assignments of the<br />

two-year programme <strong>to</strong>ok the entire<br />

gro<strong>up</strong> on a week’s visit in June <strong>to</strong><br />

<strong>Lauritzen</strong> Kosan’s office in Bilbao,<br />

and universities,” says Tove Elisabeth<br />

Nielsen, senior vice president and<br />

head of Corporate Image/HR. “As<br />

for seagoing operations, we are also<br />

engaged in the education and training<br />

of cadets <strong>to</strong> be employed in the<br />

<strong>Lauritzen</strong> fleet. This programme,<br />

which takes seven years, is a combina-<br />

Spain, with the goal of sharpening<br />

their Spanish skills, as well as gaining<br />

insight in<strong>to</strong> the Bilbao operation.<br />

Having just returned from this trip<br />

before the interview for this article,<br />

all five soon-<strong>to</strong>-be employees looked<br />

ahead optimistically <strong>to</strong> the future. To<br />

what specifically? The possibility of<br />

international travel or of a posting<br />

abroad, for one thing. For another,<br />

the beginning of a real career and the<br />

end of studies and exams. Though as<br />

Tove Nielsen, Senior Vice President<br />

and head of Corporate Image/HR.<br />

tion of theoretical education at the<br />

maritime academy and service<br />

onboard fleet vessels.”<br />

More details about the cadet programme<br />

will follow in the next issue<br />

of <strong>Lauritzen</strong> News.<br />

someone hard-headedly, but cheerfully,<br />

remarked, “In this business the study<br />

never ends.”<br />

11


12<br />

Rio encounter recalls the past<br />

During a meeting in Rio de Janeiro<br />

earlier this year, Torben Janholt,<br />

president and CEO of J. <strong>Lauritzen</strong>,<br />

and Anders Mortensen, president<br />

of <strong>Lauritzen</strong> Tankers, had a close<br />

encounter with the past. At the offices<br />

of <strong>Lauritzen</strong> Tankers’ agent in Brazil,<br />

Knut Aune, they ran across Bill<br />

McDermott, a former J. <strong>Lauritzen</strong><br />

employee and now direc<strong>to</strong>r of Servicios<br />

Petrolificos Mexicanos, in Tuxpan,<br />

Veracruz, Mexico. He recalled a hairraising<br />

experience at sea with<br />

J. <strong>Lauritzen</strong> in 1980, when he and<br />

twelve other Americans were onboard<br />

the JL offshore jack-<strong>up</strong> rig Dan Prince,<br />

under the command of Captain<br />

Johansson. They had just completed<br />

two years of difficult Alaska offshore<br />

drilling operations for ARCO and<br />

various Eskimo tribes.<br />

As Bill McDermott tells it, “We left<br />

Dutch Harbour, the Aleutians, under<br />

<strong>to</strong>w by the New York, at the time the<br />

largest tug in the world, with the final<br />

destination of Abidjan, Ivory Coast.<br />

We were hit by a s<strong>to</strong>rm in the North<br />

Pacific. Seas were confused, and 40<br />

<strong>to</strong> 50 feet. We were struck by a wave,<br />

which <strong>to</strong>ok the heliport and bulwarks.<br />

As the structure fell in<strong>to</strong> the sea, it<br />

cut the <strong>to</strong>w line and caused flooding<br />

below decks, shutting down power.<br />

We were adrift eight days before being<br />

ordered off by the US Coast Guard.<br />

“Two hours after abandoning the rig,<br />

the Dan Prince capsized, going down<br />

in twenty-two thousand feet of water<br />

in the Alaska Trench. The trip from<br />

the rig <strong>to</strong> the coast guard cutter, in<br />

those seas, was an experience. We were<br />

then taken <strong>to</strong> Kodiak, Alaska, where<br />

we were met by J. <strong>Lauritzen</strong> managers<br />

from Hous<strong>to</strong>n. We were given rings<br />

and watches, and compensated for<br />

our lost personal belongings by<br />

J. <strong>Lauritzen</strong>. We were more than well<br />

compensated.<br />

“I would very much like <strong>to</strong> meet <strong>up</strong><br />

with Captain Johansson again. In my<br />

opinion, he was a true captain during<br />

a difficult eight days.”<br />

Namegiving of the Freja Hafnia<br />

In connection with the namegiving of<br />

the Freja Hafnia on 20 of February at<br />

the Shin Kurushima Dockyard, Japan,<br />

a delegation from the Copenhagen<br />

and the Tokyo offices attended the<br />

magnificent ceremony, which had<br />

been perfectly arranged by the owners<br />

Mitsui and Co. and the dockyard.<br />

Also attending, and representing<br />

<strong>Lauritzen</strong> Tankers’ close partner Vi<strong>to</strong>l,<br />

was Mr Ian Butler who is responsible<br />

for the chartering activities at the Vi<strong>to</strong>l<br />

Singapore office.<br />

The ceremony was concluded by the<br />

traditional cutting of cord by the<br />

sponsor Mrs Ellen Mortensen, followed<br />

by the breaking of a sake barrel.<br />

The Freja Hafnia is the first vessel in a<br />

series of eight so-called large Medium<br />

Range (MR) tankers. <strong>Lauritzen</strong><br />

Tankers will take delivery of six of<br />

these newbuildings.<br />

The special design of these vessels<br />

provides a particularly large cubic<br />

capacity, approximately 60,000 cubic<br />

meters, basically within the same<br />

dimensions as that of a standard MR<br />

tanker. This design – created in close<br />

cooperation with <strong>Lauritzen</strong> Tankers’<br />

partners Vi<strong>to</strong>l and Mitsui and Co. –<br />

has proven attractive <strong>to</strong> <strong>Lauritzen</strong><br />

Tankers’ cus<strong>to</strong>mers because of the<br />

economy of scale it provides.


Minister promotes<br />

Danish shipping<br />

in South America<br />

In June, Mr Bendt Bendtsen,<br />

Minister of Economic and Business<br />

Affairs and Vice Prime Minister,<br />

headed a delegation, including<br />

delegates from the major Danish<br />

shipping companies and other<br />

members of the shipping sec<strong>to</strong>r on<br />

a trip <strong>to</strong> Brazil and Chile with the<br />

purpose <strong>to</strong> promote the Danish<br />

shipping industry.<br />

The trip, which was arranged by the<br />

Danish Shipowners’ Association,<br />

included visits <strong>to</strong> Maersk in Brazil<br />

as well as <strong>to</strong> NYK<strong>Lauritzen</strong>Cool in<br />

Chile. J. <strong>Lauritzen</strong> has been represented<br />

in Chile since the 1930’s and<br />

has had a branch office in Santiago<br />

since 1990. Besides a presentation<br />

of NYK<strong>Lauritzen</strong>Cool’s activities in<br />

Chile, the delegation also had the<br />

opportunity <strong>to</strong> visit Concha y Toro,<br />

which is largest exporter of wines<br />

and table grapes in Chile and one<br />

of NYK<strong>Lauritzen</strong>Cool’s clients.<br />

J. <strong>Lauritzen</strong> hosted a luncheon<br />

at the winery, which included an<br />

exquisite choice of Concha y<br />

Toro’s world-class products.<br />

Front row, left <strong>to</strong> right: Andrés Ureta,<br />

president of Exser Ltda; Torben<br />

Janholt, president & CEO of<br />

J. <strong>Lauritzen</strong> and chairman of the<br />

Danish Shipowners’ Association;<br />

Pablo Guilisasti, president of Concha<br />

y Toro; Bendt Bendtsen, Minister of<br />

Economic and Business Affairs.<br />

13


14<br />

Birgit Aagaard-Svendsen, executive vice president and CFO; Bendt Bendtsen, Minister of Economic and Business Affairs and<br />

Vice Prime Minister; Torben Janholt, president and CEO.<br />

On 17 March this year, the J. <strong>Lauritzen</strong> headquarters had the unique<br />

opportunity <strong>to</strong> meet Mr Bendt Bendtsen, the Danish Minister of<br />

Economic and Business Affairs. In his capacity of Minister of Business<br />

Affairs, Mr Bendt Bendtsen is also “minister of the Danish shipping<br />

industry”. The Minister had accepted an invitation from J. <strong>Lauritzen</strong>’s<br />

Executive Management <strong>to</strong> deliver a speech, at a morning session for<br />

all Copenhagen staff members, on “The Danish Maritime Cluster – an<br />

Agenda for Growth”.


“<br />

Earlier this year<br />

I launched an action<br />

plan for s<strong>up</strong>porting<br />

the growth in shipping<br />

as well as other maritime industries<br />

in the Danish Maritime Cluster.<br />

The basic aim of the action plan is <strong>to</strong><br />

ensure the necessary framework that<br />

will enable the maritime industry <strong>to</strong><br />

meet global challenges.<br />

Denmark presently enjoys a good<br />

position. Danish shipping is currently<br />

among the world’s most competitive<br />

with foreign currency earnings of<br />

approximately DKK 140 billion from<br />

the sec<strong>to</strong>r in 2005. Over half of<br />

Denmark’s service exports are also<br />

attributable <strong>to</strong> maritime transport.<br />

Danish shipping operates seven <strong>to</strong><br />

eight per cent of world <strong>to</strong>nnage, but<br />

accounts for close <strong>to</strong> ten per cent<br />

of the <strong>to</strong>tal turnover from global<br />

maritime goods transport. Other<br />

industries in the maritime cluster<br />

also make a significant contribution<br />

<strong>to</strong> export earnings.<br />

The cluster accounts for direct and<br />

indirect employment of just over<br />

100.000 persons or six per cent of<br />

the private workforce in Denmark.<br />

However, further growth will not<br />

occur au<strong>to</strong>matically. Globalisation<br />

and international competition are<br />

placing greater demands on shipping<br />

companies and other enterprises in<br />

the Danish Maritime Cluster.<br />

It is essential that the economic framework<br />

conditions remain attractive.<br />

They must be stable and <strong>up</strong>dated<br />

when necessary. It is also essential <strong>to</strong><br />

have a maritime administration that<br />

can match the regula<strong>to</strong>ry needs of the<br />

industry, both nationally and internationally.<br />

This is paramount if Denmark will<br />

retain and improve its position as an<br />

international maritime nation with<br />

quality shipping and commercial<br />

efficiency.<br />

The initiatives in the action plan are<br />

concentrated in seven focus areas:<br />

education and recruitment; research,<br />

development and innovation; taxation<br />

and raising of private venture capital;<br />

reduction of administrative burdens<br />

on the industry and national technical<br />

requirements; promotion of Danish<br />

influence and increased market access;<br />

Increased focus on quality shipping;<br />

and a modern and efficient maritime<br />

administration.<br />

Recruitment and better education<br />

To maintain and develop the competitiveness<br />

of the Danish Maritime<br />

Cluster, we have <strong>to</strong> be focused on<br />

some of the fundamental issues of the<br />

future. First of all, we will have <strong>to</strong><br />

increase the recruitment of qualified<br />

young people <strong>to</strong> the maritime industries.<br />

More extensive recruitment and<br />

information initiatives will be launched<br />

regarding career opportunities in the<br />

whole industry. Working on board a<br />

ship should be seen as an opportunity<br />

for having a career within the entire<br />

cluster.<br />

The Danish Government will continually<br />

moni<strong>to</strong>r the requirements of the<br />

maritime industry <strong>to</strong> ensure an <strong>up</strong>-<strong>to</strong>date<br />

and purpose-oriented education<br />

system. We will also initiate an analysis<br />

of the skills required by the shipping<br />

companies’ onshore organisations. We<br />

will consider the need for bachelor<br />

and diploma level courses in the area<br />

of shipping and chartering, and a<br />

technical master’s degree in addition<br />

<strong>to</strong> the maritime officer courses.<br />

Improving research and development<br />

Another essential objective is <strong>to</strong> establish<br />

an overall strategic, business-oriented<br />

platform for research, development,<br />

and innovation in the technological<br />

area of the maritime cluster.<br />

This will take place in close cooperation<br />

with the cluster and research,<br />

pro-active knowledge-sharing, and<br />

educational institutions.<br />

As part of this process, a national<br />

research and development programme<br />

has been initiated in the area of maritime<br />

technology. The programme has<br />

been developed in cooperation with<br />

the Technical University of Denmark<br />

(DTU) and FORCE Technologies.<br />

The programme aims <strong>to</strong> ensure that<br />

Denmark continues <strong>to</strong> maintain<br />

advanced research in the area of<br />

maritime technology.<br />

Last year the Danish Government<br />

established the new Danish Maritime<br />

Trust Fund. The Trust Fund has<br />

already s<strong>up</strong>ported recruitment and<br />

innovation initiatives in the action<br />

plan. I expect that the new fund will<br />

s<strong>up</strong>port many innovative projects in<br />

the coming years.<br />

International efforts<br />

We will also put further emphasis<br />

on ensuring Danish influence on the<br />

results of the political work in international<br />

organisations such as IMO,<br />

ILO, WTO, and the EU with a view<br />

<strong>to</strong> promote quality shipping and<br />

increased market access for maritime<br />

transport. And there is a need for<br />

further focus on the largest foreign<br />

markets, such as North America and<br />

China and the new growth markets in<br />

Asia and South America <strong>to</strong> maintain<br />

and improve market access.<br />

In conclusion, the Danish Government<br />

and the Danish Maritime Cluster have<br />

a common goal. With the combination<br />

of the action plan and the professional<br />

skills of a Danish Maritime<br />

Cluster, I think we<br />

have a good basis for<br />

optimism and further<br />

growth.” ”<br />

15


16<br />

<strong>Lauritzen</strong> Kosan sharpens<br />

its innovative edge<br />

Containerisation of two existing ships benefits the environment . . .<br />

and saves money.<br />

<strong>Lauritzen</strong> Kosan has already attracted<br />

industry attention for technical innovation<br />

in six newbuildings (see article<br />

on page 18) still under construction<br />

in Korea. Innovations including containerised<br />

deck tanks and an improved<br />

nitrogen plant will make these “green”<br />

ships <strong>high</strong>ly efficient and remarkably<br />

environmentally friendly. No less<br />

remarkable is the fact that <strong>Lauritzen</strong><br />

Kosan has also devised a method of<br />

retrofitting this innovative technology<br />

<strong>to</strong> two existing ships in its fleet.<br />

Both these vessels were standard semiref<br />

cargo ships with two cargo tanks<br />

and a small nitrogen plant. <strong>Lauritzen</strong><br />

Kosan has engineered an industry first<br />

by designing a way <strong>to</strong> fit two separate<br />

containerised deck tanks as well as an<br />

improved nitrogen plant on each ship.<br />

The idea was developed in house, and<br />

<strong>Lauritzen</strong> Kosan's good working relationship<br />

with Bureau Veritas, the governing<br />

body, led <strong>to</strong> a rapid approval of<br />

the new plans. Work was completed<br />

on the first ship, the Tanja Kosan, in<br />

June and the second ship, the Tilda<br />

Kosan, will be completed within<br />

the year. The containers have been<br />

manufactured in Ireland and Denmark,<br />

close enough <strong>to</strong> Copenhagen headquarters<br />

for <strong>Lauritzen</strong> Kosan engineers<br />

<strong>to</strong> s<strong>up</strong>ervise the project.<br />

Strong competitive advantage<br />

Thomas Billeschou-Hansen, manager<br />

of operational services for <strong>Lauritzen</strong><br />

Kosan, explains that although there<br />

is nothing new about the equipment<br />

itself, its innovative application will<br />

increase <strong>Lauritzen</strong> Kosan’s competitive<br />

edge. “The Tanja Kosan now has two<br />

separate LPG containers which can<br />

contain gassing <strong>up</strong> products,” he says,<br />

“so that changing product - for example,<br />

from butane <strong>to</strong> propylene - can be<br />

accomplished while sailing, whereas<br />

before we had <strong>to</strong> go alongside. Now<br />

we can prepare for cargo change ourselves<br />

en route and do gassing <strong>up</strong>, so<br />

that when we come <strong>to</strong> port we're ready<br />

for loading. This provides tremendous<br />

savings in time and money.”<br />

The new equipment presents huge<br />

environmental benefits since it recaptures<br />

gas which, in conventional operations,<br />

is released in<strong>to</strong> the atmosphere.<br />

It also saves the cost of replacing this<br />

lost gas when the vessel next loads a<br />

similar cargo. Additionally it eliminates<br />

two port calls. All in all, this<br />

represents a savings of two <strong>to</strong> three<br />

days as well as a substantial amount<br />

of money, which means that the containerisation<br />

can be paid off in less<br />

than four years. “We believe <strong>Lauritzen</strong><br />

Kosan's strong position in the marketplace<br />

will further improve as the<br />

equipment will enable us <strong>to</strong> more<br />

efficiently change from one cargo <strong>to</strong><br />

another while offering our cus<strong>to</strong>mers<br />

the alternative <strong>to</strong> effect this change<br />

without emissions” says Thomas<br />

Billeschou-Hansen. “And we have a<br />

patent application pending on the<br />

technology <strong>to</strong> protect our position.”


Ups and downs in the<br />

reefer market<br />

It is no exaggeration <strong>to</strong> say that 2006<br />

has so far been a difficult year for the<br />

reefer business. The year began in the<br />

same negative mode as that of the end<br />

of 2005, and even though peak season<br />

rates skyrocketed in March the peak<br />

season was fairly short-lived. Strong<br />

market rates in March continued<br />

halfway through April at over 100<br />

cents per cubic foot, but significantly<br />

dropped during the second half of the<br />

month. It seems as if the market has<br />

not recovered since then.<br />

What usually contributes <strong>to</strong> bringing<br />

the market <strong>up</strong>ward in the summer<br />

months is the Southern Hemisphere<br />

citrus season, but this year there were<br />

insecurities in many areas. Argentina<br />

was affected by drought and South<br />

Africa was hit by rain. It was overall a<br />

<strong>to</strong>ugh year for South Africa, since the<br />

country’s deciduous season had fallen<br />

flat and more hope was pinned <strong>to</strong> the<br />

citrus harvest.<br />

A rollercoaster ride<br />

The <strong>up</strong>-and-down banana situation<br />

was the major culprit in the rollercoaster<br />

rate ride, where strong produc-<br />

Cents per Cbft<br />

140<br />

120<br />

100<br />

80<br />

60<br />

40<br />

20<br />

0<br />

Jan<br />

tion during most of April kept the<br />

market going, but thereafter fell quite<br />

substantially. This occurred at the<br />

same time as there was a backlog of<br />

vessels in the Panama Canal and a<br />

reduction in frozen cargoes from the<br />

United States. Also, the majority of<br />

Chile’s exports came <strong>to</strong> a more or<br />

less abr<strong>up</strong>t s<strong>to</strong>p earlier than usual,<br />

which had a double-sided effect,<br />

since the Chilean season began<br />

later than expected.<br />

Even though the situation is difficult,<br />

the market is well aware of the usual<br />

summer slump in demand for<br />

bananas. The large European s<strong>to</strong>nefruit<br />

crop of last summer kept imported<br />

fruits out of full s<strong>to</strong>rage facilities, but<br />

this year the crop is slightly smaller.<br />

The immense heat in many parts of<br />

Europe has produced strong demand<br />

and a quick turnaround for s<strong>to</strong>nefruit<br />

and tropical fruits.<br />

There is also movement on the newbuilding<br />

side, with one Norwegian<br />

opera<strong>to</strong>r introducing two new modern<br />

vessels this year and two sister vessels<br />

next year. Additional small reefer vessels<br />

have also been placed on order by<br />

other opera<strong>to</strong>rs.<br />

Average monthly reefer spot rates, 1997-2006<br />

Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec<br />

1997 1998 1999 2000 2001 2002 2003 2004 2005 2006<br />

17


18<br />

More ships in t<br />

J. <strong>Lauritzen</strong> newbuilding programme demonstrates innovation,<br />

cus<strong>to</strong>mer service, and market reach.<br />

Even in an age when information<br />

technology and virtual logistics capabilities<br />

are essential components of the<br />

shipping industry, providing value <strong>to</strong><br />

cus<strong>to</strong>mers still comes down <strong>to</strong> ships in<br />

the water. With a robust newbuilding<br />

programme that reaches across its<br />

operating units, J. <strong>Lauritzen</strong> is delivering<br />

innovative transportation solutions<br />

and boosting its own business performance.<br />

Whether they attract new<br />

cus<strong>to</strong>mers through increased efficiency<br />

and safety, extend the company’s reach<br />

in<strong>to</strong> new markets, or simply prove <strong>to</strong><br />

be a valuable commodity in their own<br />

right, new vessels provide bot<strong>to</strong>m-line<br />

results. In 2006 and beyond, continued<br />

fleet expansion gives J. <strong>Lauritzen</strong> its<br />

biggest-ever newbuilding portfolio,<br />

including bulk carriers, product tankers,<br />

and gas carriers.<br />

A buy-and-sell strategy<br />

<strong>Lauritzen</strong> Bulkers has recently added<br />

four newbuilding contracts <strong>to</strong> the four<br />

already on order. These newest four<br />

are identical Handysize sister ships –<br />

all being built in Japan – and are<br />

scheduled for delivery between 2008<br />

and 2010. Handysize ships are the<br />

backbone of the <strong>Lauritzen</strong> Bulkers<br />

fleet, with Handymax, Panamax, and<br />

Capesize vessels being acquired and<br />

sold depending on market conditions.<br />

“Strategically timed vessel transactions<br />

help make us a worldwide leader,” says<br />

Jens Ditlev <strong>Lauritzen</strong>, president of<br />

<strong>Lauritzen</strong> Bulkers, “and we’ll continue<br />

<strong>to</strong> seek newbuilding and long-term<br />

leasing opportunities – buying and<br />

selling vessels is an essential component<br />

of our long-term strategy.”<br />

Increased versatility and service<br />

In just its third year of operations,<br />

<strong>Lauritzen</strong> Tankers continues its record<br />

of steady expansion with recent orders<br />

for three ships in a new 40,000 dwt.<br />

medium-range carrier segment. These<br />

vessels will be matched by three additional<br />

ships <strong>to</strong> be purchased by Unicorn,


he water<br />

<strong>Lauritzen</strong> Tankers’ South African<br />

partner, but commercially managed by<br />

<strong>Lauritzen</strong> Tankers out of the Copenhagen<br />

office. All six ships will be built<br />

at the ShinA Yard in South Korea, with<br />

delivery due from the end of 2006<br />

through 2008.<br />

“The fact that we’ll be the owner, not<br />

just the time-charter manager, of the<br />

three new ships shows the growing<br />

strength and versatility of our department,”<br />

says Jesper Kjersgaard, operations<br />

manager of <strong>Lauritzen</strong> Tankers.<br />

“Its also important that these vessels<br />

are being built <strong>to</strong> an IMO-3 standard<br />

that will give us the ability <strong>to</strong> transport<br />

a greater range of specialized<br />

products – such as certain easy chemicals<br />

– than we’ve been able <strong>to</strong> do in<br />

the past. This versatility will help us<br />

increase our level of service and attract<br />

new cus<strong>to</strong>mers. At the same time,<br />

being somewhat smaller than our<br />

47,000 <strong>to</strong>nners, the new ships should<br />

fit nicely in<strong>to</strong> the Far East trade, as<br />

they’re well suited for transport and<br />

distribution <strong>to</strong> smaller <strong>up</strong>river China<br />

ports, for example.”<br />

Innovative vessel design<br />

As chronicled in previous issues of<br />

<strong>Lauritzen</strong> News (April 2005 and March<br />

2006), one of the Gro<strong>up</strong>’s most ambitious<br />

newbuilding projects is <strong>Lauritzen</strong><br />

Kosan’s order for a series of new semipressurized<br />

gas carriers with the capability<br />

<strong>to</strong> carry ethylene. Designed in<br />

cooperation with the German engineering<br />

company Tractebel and under<br />

construction at INP Heavy Industries<br />

in Korea, the new vessels will increase<br />

<strong>Lauritzen</strong> Kosan’s ability <strong>to</strong> serve large,<br />

worldwide petrochemical companies.<br />

They also showcase Kosan’s expertise<br />

in technological innovation and vessel<br />

design – including the ability <strong>to</strong> meet<br />

the <strong>high</strong>est environmental <strong>standards</strong>.<br />

The first of these vessels was launched<br />

this spring, although, at that time,<br />

much remained <strong>to</strong> be completed before<br />

its trial run around mid Oc<strong>to</strong>ber. As<br />

of this writing, <strong>Lauritzen</strong> Fleet<br />

Management has already trained and<br />

mobilized the crew. There is a fixed<br />

schedule for completion of the rest of<br />

ships, which calls for a new launching<br />

about every 10 weeks.<br />

Fine-tuning the testing process<br />

Fleming Schmidt-Andersen, fleet<br />

manager and vice president of<br />

<strong>Lauritzen</strong> Kosan, points out the<br />

importance of the first ship as a test<br />

case for timely completion of the<br />

remainder: “There is a tremendous<br />

amount of testing <strong>to</strong> be done. We take<br />

over the vessel before we have a certificate<br />

of fitness, then Trachtebel will test<br />

the gas plant, gas <strong>up</strong>, run the pumps,<br />

and so on. If anything is wrong, the<br />

shipyard must rectify it. After the gas<br />

trial comes vetting inspections,<br />

approval from oil majors, and the first<br />

commercial voyage. So this first ship<br />

is important – it will help us fine-tune<br />

our processes and not repeat errors<br />

down line, which will be crucial <strong>to</strong><br />

our efforts <strong>to</strong> complete the next seven<br />

ships at 10-week intervals.”<br />

19


20<br />

Shanghai office for<br />

<strong>Lauritzen</strong> Kosan<br />

Opportunity beckons for pressurised<br />

gas carriers in the<br />

growing Chinese coastal trade.<br />

From its office in Hong Kong,<br />

<strong>Lauritzen</strong> Kosan has for several years<br />

moni<strong>to</strong>red the increasing demand for<br />

pressurised gas carriers along China’s<br />

coast. “We’ve been aware of this trend,<br />

as growth in the interior of China<br />

continues <strong>to</strong> drive huge petrochemical<br />

imports,” says Thomas Wøidemann,<br />

senior vice president of <strong>Lauritzen</strong><br />

Kosan. “But the only effective way for<br />

us <strong>to</strong> take advantage of it is <strong>to</strong> have a<br />

location within the market. Hong<br />

Kong just isn’t close enough, which is<br />

why we’ve decided <strong>to</strong> add an office in<br />

Shanghai.”<br />

The new Shanghai office will be run<br />

by Lin Siau Tay, a native of Singapore,<br />

who has previously worked for Louis<br />

Dreyfus in Beijing. He has already<br />

signed a lease and hired a commercial<br />

assistant, but his major challenge for<br />

the next few months will be <strong>to</strong> explore<br />

gas shipping opportunities in China.<br />

This can be a time-consuming process<br />

– it could take a year or more <strong>to</strong><br />

develop the business, but there is<br />

reason <strong>to</strong> be optimistic given the fast<br />

pace of growth in China.<br />

“The market is definitely primed <strong>to</strong><br />

take off,” says Thomas Wøidemann.<br />

“All the oil majors are building terminals,<br />

and some are already <strong>up</strong> and<br />

running. We’ve already suggested <strong>to</strong><br />

oil and chemical majors who have<br />

invested substantially in China that we<br />

can provide cost-effective solutions <strong>to</strong><br />

them in the very near future. Lin Siau<br />

Tay will be contacting shipyards and<br />

estimating costs, since it’s our hope<br />

that the ships used <strong>to</strong> service cus<strong>to</strong>mers<br />

in China will be built, maintained,<br />

and operated out of China.”<br />

It is entirely possible that if this initial<br />

phase goes well, the Shanghai office<br />

could become a stepping s<strong>to</strong>ne for all<br />

of J. <strong>Lauritzen</strong>, and, as Lin Siau Tay<br />

explores Kosan’s opportunities, he will<br />

be considering possibilities for the<br />

bulker and tanker side of the company<br />

as well.<br />

“The market is definitely primed <strong>to</strong> take<br />

off. All the oil majors are building terminals,<br />

and some are already <strong>up</strong> and running.”<br />

Thomas Wøidemann<br />

Senior Vice President,<br />

<strong>Lauritzen</strong> Kosan<br />

By birth, education, and experience,<br />

Lin Siau Tay, is well suited<br />

<strong>to</strong> head <strong>up</strong> the new Shanghai<br />

office.<br />

A native of Singapore, he holds<br />

degrees from two US universities:<br />

a BA in Information Systems<br />

from Indiana State University<br />

and a MBA from Case Western<br />

Reserve University.<br />

More than a dozen years in the<br />

shipping business as an executive<br />

has given him wide experience<br />

in the Far East with companies<br />

ranging from Louis Dreyfus and<br />

Norwegian Gas Carriers (Asia)<br />

Pte Ltd <strong>to</strong> I.M. Skaugen China<br />

Activities, and Norgas Carriers.<br />

His most recent position before<br />

joining <strong>Lauritzen</strong> Kosan, was<br />

operations controller for Louis<br />

Dreyfus Trading Co Ltd in<br />

Beijing.


<strong>Lauritzen</strong> Bulkers grows in<br />

Panamax and Capesize segments<br />

Long-term employment of larger<br />

vessels is a strategic response <strong>to</strong><br />

the continued expansion of the<br />

China market.<br />

In late 2001, comprehensive studies<br />

of s<strong>up</strong>ply and demand – particularly<br />

in the expanding China market – led<br />

<strong>Lauritzen</strong> Bulkers <strong>to</strong> re-enter the<br />

Panamax (around 75,000 dwt.) segment<br />

after a twenty-year absence. From<br />

2002 <strong>to</strong> 2005, five of these ships were<br />

secured for long-term employment<br />

from Japanese owners; all are now being<br />

traded on the spot market or are<br />

under contract <strong>to</strong> various clients.<br />

Between 2006 and 2008, <strong>Lauritzen</strong><br />

Bulkers will acquire an additional<br />

three Panamax vessels.<br />

“We moved back in<strong>to</strong> the Panamax<br />

segment after careful consideration of<br />

market growth indica<strong>to</strong>rs,” says<br />

Torben Warsberg, vice president of<br />

<strong>Lauritzen</strong> Bulkers. “Then, as demand<br />

showed no signs of slowing, we also<br />

decided <strong>to</strong> enter the Capesize segment,<br />

which are very large vessels, around<br />

175, 000 dwt. The main market driver<br />

behind this activity has been China’s<br />

appetite for iron ore – an appetite that<br />

we think will continue <strong>to</strong> grow, which is<br />

why we wanted a stake in this market.”<br />

The first Capesize acquisition was<br />

delivered in September 2005 and was<br />

traded on the spot market until lately<br />

when this vessel was committed in<strong>to</strong> a<br />

three-year relet charter. A second vessel,<br />

delivered in July this year, has also<br />

Index<br />

8500<br />

7500<br />

6500<br />

5500<br />

4500<br />

3500<br />

2500<br />

1500<br />

1000<br />

Baltic Exchange Freight Rates Cap Index<br />

23.02.02<br />

24.08.02<br />

22.02.03<br />

23.08.03<br />

been committed in<strong>to</strong> a charter with<br />

Italian clients. A third vessel is <strong>to</strong> be<br />

received mid September for a ten-year<br />

period and this unit has also lately<br />

been committed in<strong>to</strong> a five-year relet<br />

period. These three acquisitions, combined<br />

with the Panamax vessels, give<br />

<strong>Lauritzen</strong> Bulkers a good base in the<br />

two large-vessel segments and improve<br />

its opportunities <strong>to</strong> serve cus<strong>to</strong>mers<br />

worldwide.<br />

21.02.04<br />

21.08.04<br />

19.02.05<br />

20.08.05<br />

18.02.06<br />

19.08.06<br />

21


22<br />

Circling the globe wi<br />

New partnerships and increased presence consolidate LCL’s<br />

Mediterranean network and open the door <strong>to</strong> the Far East.<br />

Aggressive but carefully calculated<br />

growth remains the pattern for<br />

<strong>Lauritzen</strong>Cool Logistics. Nowhere is<br />

this more evident than in Europe and<br />

the Mediterranean region, where LCL<br />

continues <strong>to</strong> consolidate its presence<br />

through LCL Iberia, which provides<br />

shipping, trucking, and distribution<br />

services throughout Europe, and LCL<br />

Mediterranean, a holding company<br />

charged with setting <strong>up</strong> LCL affiliate<br />

operations. “We are continuing our<br />

strategy of finding experienced partners<br />

who rapidly get us <strong>up</strong> <strong>to</strong> speed,”<br />

says Rafael Llerena, managing direc<strong>to</strong>r<br />

of LCL Mediterranean. “After just one<br />

year, our operations in Spain and<br />

Portugal are going very well, trucking<br />

operations in Europe have been<br />

extended <strong>to</strong> include Morocco, and<br />

within a year <strong>to</strong> eighteen months<br />

we anticipate having our entire<br />

Mediterranean and Black Sea area<br />

network fully set <strong>up</strong>.”<br />

He continues by enumerating an<br />

impressive list of locations where LCL<br />

has recently appointed agents, including<br />

France, Ukraine, Georgia,<br />

Armenia, Azerbaijan, Malta, Tunis,<br />

Slovenia, Croatia, Serbia, and Bosnia.<br />

“Now is the time for us <strong>to</strong> continue<br />

<strong>to</strong> build the foundation we need <strong>to</strong> be<br />

successful,” he says, “and when that is<br />

in place we’ll focus on gaining market<br />

share.” Two particularly important<br />

locations have just opened. Because of<br />

its proximity <strong>to</strong> European markets and<br />

its capacity <strong>to</strong> handle both shipping<br />

and trucking, LCL Turkey promises <strong>to</strong><br />

be a lynchpin of LCL Mediterranean<br />

operations. Similarly, LCL Egypt both<br />

rounds out access <strong>to</strong> Mediterranean<br />

trade and opens the way <strong>to</strong> new<br />

markets in the Middle East.<br />

Land and sea operations in Turkey<br />

In Istanbul, LCL has partnered with<br />

the Ca<strong>to</strong>ni gro<strong>up</strong> of companies <strong>to</strong><br />

form LCL Turkey, which is scheduled<br />

<strong>to</strong> begin operations in September<br />

2006. Serdar Ayirtman, general manager<br />

of LCL Turkey, says that, from an<br />

operations point of view, the office<br />

already has a team in place and is fully<br />

<strong>up</strong> and running. “We are having<br />

discussions with other LCL partners<br />

worldwide, and at this stage of plan-<br />

ning many options are on the table.<br />

For example, we are thinking seriously<br />

of establishing our own equipment –<br />

in terms of containers – and positioning<br />

them in both Izmir and Istanbul<br />

<strong>to</strong> accommodate shippers and receivers<br />

in these ports.”<br />

However, he also emphasizes the<br />

importance of the overall LCL strategy<br />

of integrated logistics, a single-entry,<br />

one-s<strong>to</strong>p-shop range of services for<br />

fruit and other perishable goods. This<br />

means that, within ocean trade, LCL<br />

Turkey also has the capacity <strong>to</strong> offer<br />

cus<strong>to</strong>mers forwarding services on<br />

major carriers for transhipment<br />

around the Mediterranean. On the<br />

land side, LCL, through Ca<strong>to</strong>ni,<br />

has strategic alliances with trucking<br />

partners who enable LCL <strong>to</strong> offer a<br />

full range of overland services, both<br />

within Turkey and connecting with<br />

the broader LCL trucking network in<br />

Europe. “Depending on the nature of<br />

the project, we have a wide range of<br />

ocean and land resources in place as<br />

part of the global LCL network,” says<br />

Serdar Ayirtman, “so we’re looking<br />

forward <strong>to</strong> an exciting first year.”<br />

Egypt office looks east and west<br />

Like the Turkey office, LCL Egypt,<br />

located in Alexandria, is due for official<br />

opening in September, although<br />

thanks <strong>to</strong> its partnership with the<br />

Egyptian branch of the French company<br />

Worms Services Maritimes,<br />

the office begins with an established<br />

presence in the area. Both Ca<strong>to</strong>ni, in<br />

Turkey, and Worms, in Egypt, have<br />

had long alliances with NYK, LCL’s<br />

partner in NYK<strong>Lauritzen</strong>Cool, so<br />

these new offices should fit smoothly<br />

in<strong>to</strong> the LCL network. According <strong>to</strong><br />

Patrick Isoux, general manager of LCL<br />

Egypt, the reefer trade in Egypt has<br />

been booming for the past five or six<br />

years. “Business has doubled in that


th logistics services<br />

time and shows no sign of slowing,”<br />

he says. “We anticipate a continued<br />

15% <strong>to</strong> 20% annual growth rate. The<br />

concept of obtaining a full range of<br />

logistics services from one company is<br />

something new in this region, so we<br />

feel that despite activity by shipping<br />

lines and specialised forwarders, there’s<br />

a big opportunity for us – no one else<br />

covers the full transport chain.”<br />

Egypt has been an agricultural centre<br />

since the time of the Pharaohs, and<br />

LCL Egypt will focus chiefly on perishable<br />

exports – citrus is the biggest<br />

individual product category, followed<br />

by green beans, grapes, and a wide<br />

range of other fresh produce. There<br />

is also a large amount of import traffic<br />

– such as frozen beef from Latin<br />

America – by major shippers that may<br />

present a future opportunity for<br />

growth. Operations will focus chiefly<br />

around the Mediterranean and the<br />

Black Sea, and, whenever possible, in<br />

the Middle East. The main destinations<br />

for Egyptian produce are the<br />

Arab Gulf countries – Bahrain, Qatar,<br />

Saudi Arabia, and the United Arab<br />

Emirates – where LCL wants <strong>to</strong> develop<br />

a stronger presence. “Our second<br />

target market is Italy,” says Patrick<br />

Isoux, “which is right at our fingertips.<br />

A good part of Egyptian exports <strong>to</strong><br />

Italy are transited by road <strong>to</strong> northern<br />

and eastern Europe, which represents<br />

yet another area of growth through the<br />

LCL overland network. The newly<br />

established dedicated NYK feeder line<br />

that runs weekly from Damietta<br />

straight <strong>to</strong> Genoa will be a big help <strong>to</strong><br />

us in this market.”<br />

China – one city at a time<br />

When Frankie Lee was appointed<br />

Far East regional manager in LCL’s<br />

Singapore office last March, he faced<br />

challenges of both business development<br />

and cultural diversity. “This is<br />

an exciting new area for LCL,” he<br />

says. “We see the opportunity <strong>to</strong> be<br />

the area’s first door-<strong>to</strong>-door perishable<br />

logistics provider, with our own<br />

branding. LCL can provide a complete<br />

solutions change for the Far East. But,<br />

especially in this region, it’s important<br />

<strong>to</strong> get the right people, determine the<br />

right timing, and spot the right opportunities.<br />

First, there are big differences<br />

in cultures and the way business is<br />

done, and, second, with the exception<br />

of Japan, most of this region is very<br />

different from more mature markets.”<br />

It is not only different countries that<br />

present different market challenges.<br />

Frankie Lee cites China as an example<br />

of huge potential, where because of<br />

economic and business differences,<br />

LCL will target individual cities –<br />

Shanghai, Beijing, Chengdu, and<br />

others – as markets un<strong>to</strong> themselves.<br />

The country is just <strong>to</strong>o huge and<br />

varied <strong>to</strong> be tackled as a single market.<br />

Also, infrastructure capabilities in<br />

China vary widely, although the<br />

government is heavily promoting port<br />

development. In some of the country’s<br />

large, modernized ports, LCL will<br />

immediately pursue opportunities for<br />

its full range of door-<strong>to</strong>-door services.<br />

Throughout the entire region, LCL<br />

will follow the model, described above<br />

in connection with Europe and the<br />

Mediterranean, of seeking experienced<br />

business partners. “We’re at the beginning<br />

of a three- <strong>to</strong> five-year plan <strong>to</strong><br />

fully establish ourselves in the Far<br />

East,” says Frankie Lee. “We already<br />

have agreements in place for logistics<br />

services between South American<br />

countries and major markets in China<br />

and Korea. Our existing LCL channels<br />

through Hong Kong and Taiwan can<br />

now be strengthened by a direct presence<br />

and full door-<strong>to</strong>-door service.<br />

The United States is the biggest single<br />

trading partner for this part of the<br />

world – especially for citrus, vegetables,<br />

and meat – and we’ll use our<br />

experience in perishables as well as<br />

connections with LCL’s growing US<br />

network <strong>to</strong> help gain a foothold here.”<br />

Commenting on the recent as well<br />

as future development of LCL, Ole<br />

Schack-Petersen, president of the LCL<br />

Gro<strong>up</strong>, cites the importance of global<br />

presence and the Gro<strong>up</strong>’s ability <strong>to</strong><br />

offer the exact service required by each<br />

cus<strong>to</strong>mer, whether it is a door-door<br />

service or a local service required at<br />

the receiving end either by the shipper<br />

or the receiver. “We serve the cargo<br />

interest, and <strong>to</strong> do so in the best possible<br />

manner we utilize the capabilities<br />

of any service provider available <strong>to</strong> the<br />

trade,” he says.<br />

23


Facts on J. <strong>Lauritzen</strong> A/S<br />

September 2006<br />

Strategy seminar in Barcelona<br />

At the beginning of May, 2006 an<br />

extended JL management gro<strong>up</strong><br />

attended a strategy seminar at IESE<br />

in Barcelona, Spain, one of the<br />

leading international business<br />

schools. One of the items at the<br />

Edi<strong>to</strong>rs<br />

Torben Janholt<br />

Tove Elisabeth Nielsen<br />

Jens Søndergaard<br />

J. <strong>Lauritzen</strong> A/S<br />

Sankt Annæ Plads 28<br />

1250 Copenhagen K<br />

Denmark<br />

Tel: +45 3396 8000<br />

seminar was value creation in an<br />

ever changing world. Value creation<br />

is definitely part of JL’s business<br />

philosophy and applied in our<br />

daily relations with cus<strong>to</strong>mers<br />

and partners. Likewise was the<br />

J. <strong>Lauritzen</strong> A/S operates globally through these business units: <strong>Lauritzen</strong> Bulkers, <strong>Lauritzen</strong> Kosan, NYK<strong>Lauritzen</strong>Cool, and <strong>Lauritzen</strong> Tankers.<br />

JL is also engaged in land-based activities through <strong>Lauritzen</strong>Cool Logistics, which provides integrated transport solutions <strong>to</strong> the reefer market.<br />

JL employs a staff of approximately 900 persons and <strong>to</strong>gether with partners/associates controls a combined fleet of about 190 vessels representing bulk<br />

and gas carriers, product tankers, and specialised reefer vessels.<br />

For more details on JL’s business activities and on the fleet, see www.j-lauritzen.com<br />

Edi<strong>to</strong>rial s<strong>up</strong>port and design<br />

Cross-Border Communications<br />

Copenhagen<br />

acknowledgement that JL’s corporate<br />

functions form a solid platform for<br />

continuous differentiated value<br />

creation for our individual business<br />

areas and for the entire JL Gro<strong>up</strong>.<br />

<strong>Lauritzen</strong> News is a semi-annual<br />

publication. Reproduction<br />

permitted only after agreement<br />

with the edi<strong>to</strong>rs.

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