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An introduction to Child Labour - International Labour Organization

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Good Business-arguments<br />

Respect for labour standards yields in the<br />

long term healthier, better-performing<br />

workforce and higher productivity<br />

Showing company’s commitment <strong>to</strong> an<br />

issue like child labour can be good<br />

marketing.<br />

- Example: Body Shop-special campaign<br />

in collaboration with ECPAT <strong>to</strong> s<strong>to</strong>p<br />

exploitation of children<br />

‘Soft Hands,<br />

Kind heart’<br />

IPEC

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