Munich Re Group Changing Gear gg
Munich Re Group Changing Gear gg
Munich Re Group Changing Gear gg
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
Backup: Primary insurance<br />
ERGO Health<br />
Strong market position<br />
%<br />
1. Debeka 15.6<br />
2. ERGO 14.2<br />
GWP: €3,417m<br />
%<br />
1. ERGO 21.6<br />
2. Allianz 10.5<br />
3. Signal Iduna 8.6<br />
4. Debeka 7.2<br />
5. CONSAL 6.9<br />
Other comp. 45.1<br />
Market volume €4.7bn<br />
<strong>Munich</strong> <strong>Re</strong> <strong>Group</strong><br />
Market shares in Germany 2007: Comprehensive Market shares in Germany 2007: Supplementary<br />
3. Allianz 10.8<br />
4. AXA 7.6<br />
5. Signal Iduna 6.6<br />
Other comp. 45.3<br />
Market volume €24.1bn<br />
GWP: €1,023m<br />
Keys to success Growth factors in marketing<br />
Strong brand DKV<br />
Multi-channel distribution<br />
Market leader in European health market<br />
Cooperation with statutory health insurers<br />
DKV again elected best health insurance company by CCooperation ti with ith ZZurich, i h GGerling, li HVB HVB, DDeutsche t h BBank k<br />
German brokers<br />
Advertising for specific target groups, direct marketing<br />
Broad product portfolio<br />
including call centre (KarstadtQuelle Versicherungen)<br />
Comprehensive and supplementary insurance<br />
coverage of all types<br />
Creation and utilisation of new cross- and up-selling<br />
potentials<br />
<strong>Re</strong>cently new designed comprehensive insurance with<br />
expected excellent competitive position<br />
Wide spectrum of health services supplemented by<br />
care components<br />
Unique selling proposition "Think healthcare!"<br />
Tapping of new marketing channels<br />
(e.g. affinity channels)<br />
International Backup: International health Health<br />
Global health market<br />
Promising expectations<br />
Global health market – Market volume Main growth drivers<br />
€bn<br />
2,300<br />
3,150<br />
CAGR: ~6.0%<br />
4,150<br />
5400 5,400<br />
2000 2005 2010 2015<br />
Source: OECD Health Statistics, Compustat, Bloomberg<br />
Demographic g p<br />
development<br />
Medical<br />
improvements<br />
Lifestyle<br />
changes<br />
Economic<br />
situation<br />
<strong>Munich</strong> <strong>Re</strong> <strong>Group</strong> as the only specialised health risk carrier with global scope<br />
<strong>Munich</strong> <strong>Re</strong> <strong>Group</strong> – October 2008<br />
44<br />
<strong>Munich</strong> <strong>Re</strong> <strong>Group</strong> – October 2008<br />
45
Change language