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<strong>IMS</strong> COM PANY PRO FILES NOVARTIS<br />
be ing re corded as fail ures in some cases). A re view of data from over 3400 pa tients par tic i pat ing in tri als<br />
of the fixed com bi na tion showed few deaths or se ri ous ad verse events; most se ri ous com pli ca tions were<br />
likely to be dis ease-re lated. Most ad verse events were of mild or mod er ate in ten sity; the most com mon<br />
ad verse events were head ache, dizziness and loss of strength, which were likely to be disease-related.<br />
Com pe ti tion: In the 12-month pe riod to the end of Sep tem ber 2008, the ma jor prod uct in the P1D class<br />
(Anti-Malarials) was GlaxoSmithKline’s Malarone (atovaquone + proguanil), with a 43.6% mar ket<br />
share and 7% fixed rate dol lar growth. Num ber two was Roche’s Lariam (mefloquine), with a 4.5% mar -<br />
ket share, but sales down 15% in fixed rate dol lar terms. Coartem was the num ber 11 prod uct in this<br />
class, with a 1.4% mar ket share and 17% fixed rate dollar growth.<br />
In Oc to ber 2008, the Artemisinin En ter prise Con fer ence 2008 was held at the Uni ver sity of York (UK). It<br />
was spon sored by the Bill and Melinda Gates Foun da tion and the Roll Back Ma laria Part ner ship. It was re -<br />
ported at the con fer ence that, in the face of in creas ing par a site re sis tance to anti-ma lar ial drugs, there is<br />
now a great deal of re li ance on artemisinin com bi na tion ther a pies to treat ma laria. How ever, ACTs are ex -<br />
pen sive and de mand threat ens to out strip sup ply. It was re ported at the con fer ence that de mand for<br />
ACTs will dou ble over the next four years, po ten tially grow ing to over 300 mil lion doses an nu ally. There is<br />
ex pected to be a short age in 2010 be cause of a lack of the Ar te mi sia annua worm wood plant, which pro -<br />
vides the raw ma te rial for artemisinin and its semi-syn thetic de riv a tives. The Cen tre for Novel Ag ri cul -<br />
tural Prod ucts at the Uni ver sity of York is us ing plant breed ing tech nol o gies in or der to cre ate crops that<br />
pro duce higher yields of artemisinin. The In sti tute for One World Health is us ing fer men ta tion com bined<br />
with in no va tive syn thetic chem is try to pro duce a sta ble sec ond source of artemisinin (semi-syn thetic) to<br />
sup ple ment ex ist ing nat u ral sources. Also, the non-profit Med i cines for Ma laria Ven ture is work ing to de -<br />
velop syn thetic artemisinin-like drugs. These ex per i men tal drugs have been shown to cure malaria in<br />
mice in just one dose and it is reported that clinical trials in humans will begin in 2009.<br />
Respiratory System Agents<br />
FORADIL (formoterol), a long-act ing, beta-2 ag o nist (LABA) in sin gle-dose dry-pow der form, in di cated<br />
in the treat ment of asthma, was first launched un der li cense from Yamanouchi by Novartis in 1990. It is<br />
now avail able in over 80 coun tries world wide (out side Ja pan) via Novartis. It is also used in COPD. Foradil<br />
is for mu lated for use with the Aeroliser de vice, a sin gle-dose ad min is tra tion in haler which al lows pa -<br />
tients to con firm that they have taken their medication.<br />
In 2005, the FDA asked GSK, which mar kets the LABAs Advair (fluticasone + salmeterol) and Serevent<br />
(salmeterol), and Novartis (Foradil) to add new warn ings to their la bels stat ing that the drugs could in -<br />
crease the chances of se vere asthma ep i sodes that could re sult in death. La bels for these prod ucts were<br />
up dated in 2006. In March 2008, US health of fi cials re quested more in for ma tion from Novartis and other<br />
man u fac tur ers of prod ucts con tain ing LABAs to fur ther an a lyze the safety of their med i cines. The prod -<br />
ucts in cluded Foradil, Advair, Serevent and AstraZeneca’s Symbicort (budesonide + formoterol). In Oc -<br />
to ber 2008, it was re ported that the safety of these LABA-con tain ing prod ucts will be dis cussed at a<br />
two-day joint meet ing of the FDA’s Pul mo nary-Al lergy Drugs, Drug Safety and Risk Man age ment, and<br />
Pe di at ric Ad vi sory Com mit tees in De cem ber 2008. This will be the third com mit tee re view of the class,<br />
con tin u ing the FDA’s en quiry into the ben e fits and risks of the LABA class for the treat ment of asthma in<br />
chil dren and adults in light of an ob served in creased risk of asthma-re lated deaths. At the meet ing the<br />
ad vi sory com mit tee rec om mended the with drawal of the asthma in di ca tion for Foradil and Serevent, due<br />
to the risks of the drugs out weigh ing the benefits. The recommendation did not apply to Advair and<br />
Symbicort.<br />
Li cens ing: Foradil was li censed-in from Yamanouchi (now Astellas, Ja pan) in 1986 for all mar kets out -<br />
side Ja pan. It was first launched in Ja pan in 1986 by orig i na tor Yamanouchi and Aventis (now<br />
sanofi-aventis, France). Schering-Plough (USA) ac quired US mar ket ing & dis tri bu tion rights in 2002.<br />
© 2009 <strong>IMS</strong> Health In cor po rated or its af fil i ates Page 61