180 YEARS OF
180 YEARS OF
180 YEARS OF
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L<br />
ongines is a true pioneer in the realm of timekeeping. e<br />
company’s rst chronograph caliber appeared as early as<br />
1878, and the rst chronograph for the wrist was launched<br />
in 1913. Both of these early milestones set Longines apart<br />
from other brands and established the company as a frontrunner<br />
in the development of movements and watches.<br />
e functionality of their timekeeping instruments gave<br />
rise to a signicant and long-lasting involvement in timing<br />
sporting events, and later came to include sponsoring<br />
activities as well.<br />
Today, sports have returned to their earlier place of<br />
prominence at Longines. Even though most watch companies<br />
are comfortable in specializing in one or two disciplines,<br />
Longines actively participates in eight dierent<br />
sports. Events are timed, athletes are provided with nancial<br />
support, and programs are developed to promote<br />
talented youth. e following pages will show that<br />
Longines and sports truly belong together.<br />
LONGINES SPECIAL WatchTime | 23