SpongeBob SquarePants - Nickelodeon
SpongeBob SquarePants - Nickelodeon SpongeBob SquarePants - Nickelodeon
WHAT’S NEW? 1) New content and style guides • New specials and episodes coming throughout 2013 • New themed stunts • Targeted style guides for each demographic 2) 2013 Utilising the fan base • Embracing fans through social media, PR, apps and games • Expanding SpongeBob presence online through gaming • Delivered more ratings than any other show on kids channels over the past 10 years! 3) The lead up to the film • Eventising TV with SpongeBob • Introducing the full world of SpongeBob and the multitude of characters • SpongeBob App ‘SpongeBob Moves in’ launching 2013 4) Making leaps at retail • In store events & character tours • Growing at retail
MULTIPLE DEMO APPEAL
- Page 4 and 5: STYLEGUIDES FOR EVERY DEMO Miami Ni
- Page 6 and 7: SPONGETASTIC STATS Consumer Product
- Page 8 and 9: CALLING ALL SUPERFANS ON-AIR AND ON
- Page 10 and 11: On-Air: 30 min special Premiered: D
WHAT’S NEW?<br />
1) New content and style guides<br />
• New specials and episodes coming throughout 2013<br />
• New themed stunts<br />
• Targeted style guides for each demographic<br />
2) 2013 Utilising the fan base<br />
• Embracing fans through social media, PR, apps and games<br />
• Expanding <strong>SpongeBob</strong> presence online through gaming<br />
• Delivered more ratings than any other show on kids<br />
channels over the past 10 years!<br />
3) The lead up to the film<br />
• Eventising TV with <strong>SpongeBob</strong><br />
• Introducing the full world of <strong>SpongeBob</strong> and the<br />
multitude of characters<br />
• <strong>SpongeBob</strong> App ‘<strong>SpongeBob</strong> Moves in’ launching 2013<br />
4) Making leaps at retail<br />
• In store events & character tours<br />
• Growing at retail
Change language