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Applying simulation to a decision problem 189<br />

Profit ($)<br />

No. of<br />

simulations Probability<br />

−200 000 to under −100 000 26 26/500 = 0.052<br />

−100 000 to under 0 120 120/500 = 0.240<br />

0 to under 100 000 213 213/500 = 0.426<br />

100 000 to under 200 000 104 104/500 = 0.208<br />

200 000 to under 300 000 34 34/500 = 0.068<br />

300 000 to under 400 000 3 3/500 = 0.006<br />

Mean profit = $51 800<br />

500 1.000<br />

This distribution is illustrated in Figure 7.4. It can be seen that it is<br />

likely that profit will fall between $0 and $100 000. There is, however, a<br />

probability of 0.292 that the product will make a loss and it is unlikely<br />

that profits will exceed $200 000.<br />

Stage 6: Sensitivity analysis on the results of the simulation<br />

Hertz and Thomas 1 argue that Monte Carlo simulation is itself a comprehensive<br />

form of sensitivity analysis so that, in general, further sensitivity<br />

tests are not required. However, if the decision maker has some doubts<br />

Probability<br />

0.5<br />

0.4<br />

0.3<br />

0.2<br />

0.1<br />

−200 −100 0 100 200 300 400<br />

Profit ($000)<br />

Figure 7.4 – Probability distribution for profit earned by the commemorative plate

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