China's Packaging Machinery Market Research Report - PMMI

Interviewee Guangzhou Procter & Gamble Ltd.
Address 1 Binhe Rd, Economy & Tech. Dev. Zone, Guangzhou
Phone 020-86698828
Fax 020-82218526
Ownership Joint-ventured
G. Manager Guo Xinyu
Number of Staff 4,000
1. MAJOR PRODUCTS OF THE INTERVIEWEE: Rejoice, and Whisper sanitary towel,
Head & Shoulders and Pantene shampoo and Safeguard soap. .
2. THE ASSETS, TURNOVER, AND PROFIT AS OF 1999 IS LISTED BELOW:
(Unit: USD 1000)
Assets Turnover Profit
652,941 616,471 232,941
3. CURRENT PACKAGING STATUS: Boxed, bottled and bagged.
4. NAME, QUALITY, AND MANUFACTURER OF PACKGING MACHINERY IN USE
(Unit: USD 1000)
Name Quantity
Unit
Value
Manufacturer
Year of
Purchase
1 Packaging processing line 12 3000 SIG 1989~1996
2 (bottled) 4 2000 Cloosterman 1990~1993
3 Packaging machine (boxed) 6 1500 OTIMA 1993~1995
4 Code-sticking machine 12 18 Markem 1990~1993
5. EXPECTATIONS AND PLANS ON IMPROVEMENT OF PACKAGING QUALITY
It is of vital importance to promote our packaging style better the image of our brand.
We have been making efforts to adopt the best packaging machines and raw
materials possible.
6. KIND OF PACKAGING MACHINERY TO BE PURCHASED AND ESTIMATED COST
As a transnational enterprise, out purchases of packaging machinery are decided by
each departments
7. DO YOU ATTEND ANY EXH IBITIONS FOR PACKAGING MACHINERY? PLEASE
SPECIFY THE NAMES. ANY EQUIMENTS PURCHAS ED ON THAT OCCASION?
Seldom. We have our regular bus iness partners: SIG, Cloostermans, ORION,
Markem, Videojet.
8. REMARKS ON USE OF BOTH DOMESTIC AND FOREIGN PACKAGING MACHINERY
It is not true that all imported machines are advanced in technology. But domestic
manufacturers are too simpleminded, e.g. indulgent in price competition, unmindful
on the wrappings and the whole image of their products. By the way, home
producers have the problem of management. With respect to after-sales service and
technology, domestic manufacturers are almost at the same level with foreign
producers.
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