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Mamta Kalia

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According to Jameson and<br />

Baudrillard, the commodification of late<br />

capitalism has blurred the distinction<br />

between the economic and the cultural.<br />

Industrial production has been replaced<br />

by ‘semiurgy’ (Baudrillard)- the<br />

production of signs. Second, the<br />

epistemological orientation of<br />

modernism-‘ knowing’ –gives way to the<br />

antological orientation of postmodernism-<br />

‘modes of being’. Further,<br />

modernist self-reflexiveness, its urge to<br />

question itself and its own foundations<br />

in its search for essential timeless meaning<br />

is replaced by a post- modernist view<br />

of meaning as inevitably local, contingent<br />

and self-sufficient. Third, as Fiedler points<br />

out, the anthropocentrism, Eurocentrism,<br />

repressive and reductive rationalism and<br />

elitism of modernism gives way to the<br />

liberating, democratic, open, respectful<br />

to both humans and non-humans and<br />

sensitive to desire aspects of postmodernism.<br />

Further, existential post-modernists<br />

like William Spanos viewed that the<br />

criticism can make ‘a difference in the<br />

world’ and for this an existential subject<br />

is very much required. But he does not<br />

recognise the priority of language. In<br />

other words, he does not incline towards<br />

the rhetoric, towards the surrender to<br />

language and towards the ‘end of man’<br />

(Derrida’s terms).<br />

In his book, ’The Post-modern<br />

Condition’: A report on knowledge, (1984)<br />

J.F. Lyotard defines post-modernism as<br />

a distrust or ‘incredulity towards meta-<br />

narratives’. To him, modernity sees<br />

history in context of two major myths;<br />

history as a story of the freedom (as<br />

originated in the French revolution); myth<br />

of history as turning of the ideal into<br />

real through logic. But Lyotard considers<br />

that talk about humanity for modernity<br />

is to get entangled in the universalism<br />

of enlightenment and this gives birth<br />

to integrated metanarrative, whose<br />

tendency is autocratic. So he wants the<br />

replacement of manufacturing of material<br />

goods by the information as a central<br />

concern in post-industrial societies (of<br />

the west). Now, he says, knowledge has<br />

become ‘an informational commodity’<br />

and science has abandoned its original<br />

integrity and has become just an<br />

instrument in the hands of power. Meta<br />

or grand narratives justify the objective<br />

of western civilisation as ‘whiteman’s<br />

burden’ is popularly spoken by the so–<br />

called rational western elites. But, now<br />

these meta narratives have been replaced<br />

by the numerous ‘language games’ (to<br />

use Wittgenstein’s terms), ranging from<br />

Wittgenstein’s modes of discourseseveral<br />

forms of utterance (denotative,<br />

performative, prescriptive, etc) to the<br />

discourses used by social institutions<br />

and progressions to full scale narrative.<br />

These language games may have only<br />

limited social and historical validity due<br />

to their very nature. In French postmodernism<br />

there have been two camps:<br />

Saussurean Camp - (the early Barthes,<br />

Lacan and Derrida) focusing on language<br />

& structure and Nietzsehe’s Camp-<br />

(Foucault, Deleuge, Guattari) focusing on<br />

April-June 2010 :: 71

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