a social influence analysis of perceived organizational support
a social influence analysis of perceived organizational support
a social influence analysis of perceived organizational support
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Fourth, when studying <strong>social</strong> <strong>influence</strong>, it is important to consider not only whether or not<br />
ties are present, but also how strong these ties are and whether or the ties are multiplex. Most<br />
<strong>social</strong> <strong>influence</strong> studies do not consider tie strength, but the results <strong>of</strong> this study demonstrate that,<br />
overall, strong ties are more influential than are weak ties. Therefore, future <strong>social</strong> <strong>influence</strong><br />
studies should pay attention to tie strength.<br />
In addition, results <strong>of</strong> this study indicate that in general, multiplex ties are more<br />
influential than simplex ties. Most <strong>social</strong> <strong>influence</strong> studies in organizations pay little attention to<br />
multiplex ties, despite the fact that researchers such as Portes (1998) and Coleman (1990) have<br />
emphasized how potentially influential such ties can be. Understanding the fact that multiplex<br />
relationships are influential is important, as it suggests that future <strong>social</strong> <strong>influence</strong> studies should<br />
utilize measures that not only differentiate friendship and advice ties, but also examine the<br />
effects <strong>of</strong> combinations <strong>of</strong> ties. This may have implications for managers as well; if managers<br />
can devise strategies to develop advice relationships between employees and their role models,<br />
role models may have a stronger positive effect on employee learning.<br />
Fifth, this study <strong>of</strong>fers a new way to measure role model ties in an organization, and<br />
highlights the usefulness <strong>of</strong> a <strong>social</strong> networks methodology as a way to assess their effects on<br />
outcomes. Previous research on role models has utilized experimental methodologies in which<br />
subjects are exposed to hypothetical role models in laboratory settings (Lockwood & Kunda,<br />
1997; 1999) and qualitative methodologies such as interviews (Gibson, 2003; Ibarra, 1999).<br />
While these methodologies can generate a great deal <strong>of</strong> useful information, experimental<br />
methodologies are difficult to apply in field settings, and it may be difficult to measure some<br />
outcomes with qualitative methods, especially when large samples are needed. Operationalizing<br />
role models as a <strong>social</strong> network tie allows researchers to answer a number <strong>of</strong> questions about role<br />
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