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bricworks3 the watercube post-olympics ai weiwei - ARCHILEPSY ...

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Each Porcel<strong>ai</strong>n Sunflower Seed is<br />

hand p<strong>ai</strong>nted by Chinese artisans<br />

The Tate modern exhibit, Sunflower Seeds, is one of <strong>the</strong><br />

more extraordinary works to come to fruition under <strong>the</strong><br />

watchful eye of Ai Weiwei. Consisting of one hundred million<br />

porcel<strong>ai</strong>n ‘seeds’, <strong>the</strong>re sheer scale of <strong>the</strong> work makes it difficult<br />

to believe that each sunflower seed is part of a porcel<strong>ai</strong>n mold<br />

and that each has been formed and individually hand p<strong>ai</strong>nted<br />

in <strong>the</strong> Chinese city of Jingdezhen. Overall, <strong>the</strong> project took<br />

two and a half years, employing over 1600 people.<br />

It is not difficult to perceive this project as a critique on<br />

western consumerism. There is an undeniable connection<br />

between <strong>the</strong> mass production of goods in China and <strong>the</strong><br />

consumerist economies of <strong>the</strong> West. On a d<strong>ai</strong>ly basis, we<br />

purchase items made in China with no understanding of <strong>the</strong><br />

history behind <strong>the</strong>m, <strong>the</strong> towns <strong>the</strong>y were manufactured in,<br />

<strong>the</strong> conditions in which <strong>the</strong> laborers work in, <strong>the</strong>ir wages, etc.<br />

What is interesting about this exhibit is its paradoxical<br />

relationship between production and consumption. Typically<br />

mass consumerism is met through mass production methods.<br />

This exhibit, on <strong>the</strong> o<strong>the</strong>r hand, supplied mass consumers<br />

with individually produced seeds. At this scale it is quite an<br />

extraordinary feat.<br />

rad artist spotlight<br />

> Let's not get too comfortable<br />

<strong>the</strong>re ol' chap...<br />

41

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