Dr Gabriele Suder, PhD - Skema Business School

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Seminars in Executive teaching Toulon, France, June 2000 and earlier events not cited here. 3 Learning and pedagogical research 3.1 Case studies Publicly available case studies “The Europeanization of Marimekko - International Growth and Single Market effects” Clearing House (ECCH) 2010 Case Study and Teaching Note “The European market for Schunk: An audit of Europeanization” Clearing House (ECCH) 2010 Case Study and Teaching Note “Microsoft and its UNHCR partnership: Pro Bono Publico?” Co-author Nina M; Nicholas, European Case Clearing House (ECCH) 2008 (Philip Law Award- ECCH) Case Study and Teaching Note “Riviera Radio (RR): Developing a Market in a Highly Diverse Community”, in: Keegan, W. & Alon, I. Rollins University and Harvard Business School, “Global Marketing Management”. 8th. Ed. Prentice Hall. 2008 Case Study and Teaching Note “Airbus: A Catalyst of European integration”, Sage 2007 (new updated version forthcoming) Case Study and Teaching Note “Altran: Launching a Corporate Representation Office in Brussels”, Sage 2007 Case Study and Teaching Note “Synops6 International: A company at the service of companies”, Sage 2007 Case Study and Teaching Note “Exporting high segment wine to Europe: Early internationalization of an old Lebanese winery with a new management” (Domaine des Tourelles) , Sage 2007 Case Study and Teaching Note “Microsoft and the Lisbon Dialogue: Accelerating the EU institutional agenda” Co-author Vojtech Jirku, Microsoft International , Sage 2007 Case Study and Teaching Note “The Case of Schneider Electric: Industrial marketing in Europe – a pack solution?” , Sage 2007 Case Study and Teaching Note “Coming to Europe - Experience from Dari Couspate”, Sage 2007 Case Study and Teaching Note “Breaking the ice: How to sell a business development strategy in Greece” (Crisp Technologies), Sage 2007 Case Study and Teaching Note Updated on 05 October 2010 18
“Springer goes East”, Sage 2007 Case Study and Teaching Note “Carrefour and the challenges of enlargement”, Sage 2007 Case Study and Teaching Note “SMEs benefit from institutional initiatives” (EuroInfoCenter) , Sage 2007 Case Study and Teaching Note “When the Volvo Group implements its industrial relocation”, Sage 2007 Case Study and Teaching Note “Consulting in Estonia : Bridging East and West: East Partners” (M. Seppala), Sage 2007 Editor ; author of Teaching Note “Auditing in Europe” (Dirk Feldhausen, BWI) , Sage 2007 Case Study and Teaching Note “EU Transport Policy and the Europeanization of a Business” (European Commission DG Transport and JRWest) , Sage 2007 Case Study and Teaching Note “…and Piglet, too! A Case of Unintended Consequences in Agricultural Policy. “ Case Study and Teaching Note. European Case Clearing House 2004 “Geopolitical Management: The Case of Eurocopter. “ Case Study and Teaching Note. European Case Clearing House, Cranfield 2001 Articles and cases with instructional materials in refereed learning oriented journals “Microsoft: A Case in Cross Company Transformation. Co-author J. Michael Payte, Thunderbird International Business Review Vol. 48(4) pp. 555-596 July - August 2006. “Microsoft and its UNHCR partnership: Pro Bono Publico?” Co-author Nina Nicolas, ECCH European Case Clearing House , Philip Law Award Case,. “Riviera Radio (RR): Developing a Market in a Highly Diverse Community”, in: Keegan, W. and I. Alon, (2009), Global Marketing Management. 8th. Ed., Prentice Hall. 3.2 Papers presented at learning oriented meetings IMD Lausanne- ITP Project, 2007. 3.3 Materials describing the design and implementation of curricula or courses see 3.5 3.4 Instructional software or e-learning 2010. “Doing Business in Europe, Gabriele Suder interviews Jean -Philippe Courtois”. Pedagog. Video in three parts, YouTube http://www.youtube.com/watch?v=jU2Dj236l4w and Microsoft Showcase http://www.microsoft.com/showcase/fr/fr/details/6deed036-c784- 45de-b035-b57b61dddec0 . Updated on 05 October 2010 19
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Dr Gabriele Suder, PhD - Skema Business School

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