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Qualitative_data_analysis

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Figure 13.10 Comparing differences in scope through a bar chart<br />

Figure 13.11 Using overlaps to indicate scale<br />

This method of graphic representation could be extended to other categories as<br />

required. For example, we could also represent the scope of the subcategories of<br />

‘suffering’ or ‘stereotypes’, or the overarching categories such as ‘incongruity’ or<br />

‘catharsis’. Notice though that if we indicate the scope of overarching categories, the<br />

reader cannot gain any indication of the scope of any subcategories; whereas<br />

including information on the scope of subcategories also indicates the scope of the<br />

overarching categories (Figure 13.13).<br />

By giving the scope of the most refined categories in our map we allow the reader<br />

to assess the significance of the overarching categories. On the other hand, we may<br />

make it less easy to assess at a glance the relative scope of categories at the same level<br />

of classification. We could of course simply give the scope of all categories included<br />

in the <strong>analysis</strong>, whatever the level of classification, providing our categories are few<br />

and this does not over-complicate our presentation.<br />

Mapping categories<br />

OF MAPS AND MATRICES 217<br />

• Shapes and patterns can represent different types of category<br />

• Size can represent differences in empirical scope of categories<br />

• Alignment can be used to compare differences in empirical scope<br />

• Differences in scope need only be represented for the most refined<br />

categories

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