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Qualitative_data_analysis

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190 QUALITATIVE DATA ANALYSIS<br />

Figure 12.3 Following a trail of links through the <strong>data</strong><br />

Figure 12.4 Two trails of links through the <strong>data</strong><br />

unrelated bits of <strong>data</strong>. What does this mean in practice? Hyperlinks allow us to do<br />

two things. First, we can follow hyperlinks through the <strong>data</strong>, going from one <strong>data</strong>bit<br />

to any of the others linked to it, and so on until our links are exhausted or we reach<br />

full circle and start again. Instead of browsing through the <strong>data</strong> sequentially, or<br />

selectively through keywords, or categories, we can browse through the <strong>data</strong> using<br />

the links we have created between the <strong>data</strong>bits. We can therefore focus our attention<br />

on the relationships between different parts of the <strong>data</strong>, and peruse more effectively<br />

the processes which unfold within it (Figure 12.3).<br />

In Figure 12.3 I have presented only one pathway through the <strong>data</strong>. We can<br />

identify as many different pathways as we have identified different types of links. In<br />

Figure 12.4 I have overlaid the first pathway with another, representing a different<br />

link between the <strong>data</strong>bits.

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