20.02.2013 Views

Qualitative_data_analysis

Qualitative_data_analysis

Qualitative_data_analysis

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

Chapter 10<br />

Splitting and splicing<br />

The first thing we may do after creating and assigning categories to the <strong>data</strong> is<br />

consider ways of refining or focusing our <strong>analysis</strong>. To do this, we can shift attention<br />

from the ‘original’ <strong>data</strong> itself to the <strong>data</strong> as reconceptualized through the results of<br />

our labours. By this point, we have reorganized our <strong>data</strong> (or at least some of it)<br />

around a category set, which we may have created, modified and extended during<br />

our preliminary <strong>analysis</strong>. In the process we have also ‘produced’ a (probably very<br />

large) number of <strong>data</strong>bits which have been assigned to one or more of the various<br />

categories used in our <strong>analysis</strong>. Therefore we can now organize and analyse our <strong>data</strong><br />

in terms of the categories which we have developed. This shift in focus has been<br />

described as a ‘recontextualization’ of the <strong>data</strong> (Tesch 1990), as it can now be<br />

viewed in the context of our own categories rather than in its original context.<br />

Depending upon the software we are using, in order to view the <strong>data</strong> in this new<br />

context we may have to ‘retrieve’ the <strong>data</strong>bits which we have assigned to a particular<br />

category or categories. Most packages for analysing qualitative <strong>data</strong> involve a ‘code<br />

and retrieve’ process whereby codes (i.e. abbreviations for categories) are initially<br />

attached to bits of the <strong>data</strong>, and then these codes can be used to retrieve all the<br />

<strong>data</strong>bits to which they have been assigned. In packages where codes are simply<br />

attached to the text, it is essential to retrieve the <strong>data</strong> in this way before we can have<br />

a look at it. Some software, though, allows you access to all the <strong>data</strong>bits assigned to<br />

a particular category or categories without having to go through a retrieval process.<br />

This is achieved by copying all the <strong>data</strong>bits to a separate file or files during<br />

categorization, so that as categories are assigned to the bits of <strong>data</strong>, the <strong>data</strong>bits are<br />

simultaneously reorganized under those categories. This obviates the need to retrieve<br />

<strong>data</strong>bits before we can examine the results of our categorization.<br />

The format in which categories and <strong>data</strong>bits are held is also likely to vary with the<br />

software we use. We may, for instance, put all the <strong>data</strong>bits assigned to a category or<br />

categories together into a single file, or store each <strong>data</strong>bit separately under its<br />

assigned category or categories and use the computer’s search facilities to locate all<br />

examples belonging to a specified category or categories. But whatever the particular<br />

format, the important point is that we now want the computer to present our <strong>data</strong>

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!