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2. Semester SEM — Module und Vorlesungen
Modul Service & IT Management 2
302
9. Video case study and discussion, in-class group service business project
10. Relationship marketing in services, managing demand in service industries and strategies
11. Strategic service system - empowerment, guarantee and recovery
Learning method
The course of lecture will be done in English. Video case study and discussion, in-class service
business project, presentation and review of course and discussion of the service leadership
project.