(PDF)FULL DOWNLOAD A Beginners Guide to Paid Search Marketing: Search Engine Marketing for Beginners

A Beginners Guide to Paid Search Marketing:
Search Engine Marketing for Beginners
Tag Book: pdf,download,epub,kindle,ebook,audiobook
LINK IN DESCRIPTION,COPY FOR DOWNLOAD THIS BOOK
example link
https://isbooktoday.com/freedom/B08N3R7DF1
Written for students, entrepreneurs, marketers and business owners, The Beginners Guide to Paid
Search Marketing is your one-stop-shop for everything you need to know to plan, set up, launch
and continually optimize successful SEM campaigns.Using a highly accessible approach of set-bystep
tutorials, screenshots, and easy to grasp examples, this book will take you through every
stage of effective SEM, including the importance of the full digital marketing ecosystem, what you
need to do before starting your SEM, how to set up and organize a professional Google Ads
account structure, how to create compelling ads, how and why to use ad extensions and different
ad types within your campaigns, and finally, how to continually test, measure, analyze and update
your campaigns for ongoing success. Focusing primarily on Google Ads (though applicable to
most SEM platforms), this book will walk you through a holistic approach that aligns your SEM
efforts with your overall business objectives, guiding you to not only create successful campaigns,
but also to use your SEM efforts strategically to grow all parts of your business