17.12.2012 Aufrufe

Studiengang Business Administration, 2. Studienjahr - HSBA

Studiengang Business Administration, 2. Studienjahr - HSBA

Studiengang Business Administration, 2. Studienjahr - HSBA

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<strong>HSBA</strong> Hamburg School of <strong>Business</strong> <strong>Administration</strong><br />

<strong>Business</strong> English II<br />

Module Description<br />

General<br />

Code: BE2EN<br />

Year of study: 2011/2012<br />

Form of course: Obligatory<br />

Frequency of course offer: In every second year<br />

Prerequisites: Successful completion of<br />

<strong>Business</strong> English I<br />

Name of lecturer: Deborah Prétat and others<br />

Language of teaching: English<br />

ECTS credits: 2<br />

Workload and its composition: 24 contact hours,<br />

36 hours independent study<br />

Contact hours: 24 hours in academic year<br />

Methods of examination: Presentation<br />

Emphasis of the grade for the final grade: 1 %<br />

Aims of course:<br />

The goals of the course are to<br />

1. consolidate and develop core English-language competences for international business<br />

transactions,<br />

<strong>2.</strong> train effective oral communication skills, focusing on discussion techniques and<br />

3. train effective written communication skills, including the analysis of business problems<br />

and the presentation of justified and well-argued solutions.<br />

Contents of the module:<br />

Students deal with international business case studies: They should<br />

1. analyse the dilemma, discuss possible solutions and finally present their own decision<br />

with detailed reasons in spoken / written form,<br />

<strong>2.</strong> train other skills in the course of the case study: language for small talk, meetings,<br />

negotiations and telephoning and<br />

3. discuss the following themes: ethics and CSR; the environment and business; globalisation;<br />

marketing and advertising; and HR<br />

Teaching and learning methods:<br />

Class discussion; group work; role plays; simulations; mini-presentations; audio- and videocassettes<br />

/ DVDs; exercises.<br />

Special features:<br />

A good command of English is absolutely essential for anyone working in the international<br />

business world and therefore an important element of students’ training at the <strong>HSBA</strong>. It is a<br />

goal of this course to professionalize the existing skills the students have in English with specific<br />

attention to business and economics vocabulary, work-related idioms, register expectations,<br />

fluency and lexical range. in addition, the language of meetings and negotiations and<br />

successful language strategies will be trained.<br />

Recommended literature:<br />

» Professional English in Use: Finance, Ian McKensie, 2006<br />

© <strong>HSBA</strong> HAMBURG SCHOOL OF BUSINESS ADMINISTRATION 1

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