School playgrounds - Playground@Landscape

der Branche – aber … !?
GaLaBau is still the sector’s leading trade fair – but … !?
GaLaBau was a success. The leading trade fair for all things playground-related is virtually unrivalled. But: are there
signs that GaLaBau’s importance to the German market is on the wane? Why are some of the top manufacturers staying
away? How can the site be further improved? And what precisely was a Malaysian fresh water pearl necklace manufacturer
doing in hall 1? Ideas from the playground equipment and leisure facility manufacturing sector.
From 12 to 15 September over 61,000 visitors (up from 60,127 in
2010) streamed into the NürnbergMesse trade fair centre in order to
find out more about the latest trends and products in the sphere of urban
green and open space design, construction and maintenance at
GaLaBau 2012. German Golf Course Conference and PLAYGROUND
special exhibitions in hall 1 and hall 4A respectively also posted impressive
visitor figures. “At the end of four exceptionally busy days we
can now confirm that the 20th edition of GaLaBau was a resounding
success! The atmosphere in the exhibition halls was superb and the
stands were packed. An array of innovations was unveiled and a host of
direct deals sealed. The combination of the earth-moving and maintenance
demonstration areas in Dutzendteich park was very well
received,“ says Rolf Keller, a Member of the Management Board of
NürnbergMesse. There were a total of 1,156 exhibitors, 22
per cent of which were from outside Germany, in
twelve halls.
The Bad Honnef-based Federal Association
of Garden, Landscape and Sports
Facility Contractors, the honorary organiser
of the event headed by August
Forster, was delighted with the
reaction of exhibitors and the
overwhelmingly positive response
of trade visitors to the leading sec-
tor trade fair. ”Green is a real success factor! The 20th edition of
GaLaBau impressively cemented the position of this popular international
trade fair as a vibrant market place for our industry. Only here in
Nuremberg can sector companies find such a diverse and concentrated
range of stimuli for the successful further development of their activities
on the market,“ says BGL President Forster. He explains: ”Based on
brimming order books and rising demand for green construction s
ervices, many companies struck deals for new machines and equipment
at the trade fair itself. We are very confident that our sector will post a
good five per cent increase this year on the record turnover of more than
EUR 5.5 billion attained in 2011.“
One in two visitors holds a senior position in their company, according
to the preliminary results of the visitor survey
conducted by an independent market and
opinion research institute. This means
there was a substantial year-on-year
increase in the number of decisionmakers
present at GaLaBau.
Around 80 per cent of trade
visitors are involved in procurement
decision-making
at their companies. Most
visitors were from specialist
green and open