21.11.2014 Aufrufe

LB PLUS - Das Magazin der LB GMBH "Spezial"

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Peter Wecking and his team from the production division: Torsten Hänsch, Niklas Bußmann, Fre<strong>der</strong>ik Syberg and Thomas Reiser<br />

of sectors: Hygiene and safety regulations for<br />

working with baked goods, machine operation<br />

in wood processing, and the individual<br />

processing steps involved in commissioning<br />

- "As you can see, the use of product video<br />

guides is completely flexible, and every<br />

company can only benefit from it," explains<br />

Ann-Kathrin Löhr. "Likewise with product<br />

films. In the age of Youtube and Facebook,<br />

the moving image is easy to memorise and<br />

spreads quickly." Visualisation and explanation<br />

of individual products - wm.mediapro<br />

GmbH can do that, too.<br />

High-quality print products<br />

During the kick-off event, part of the wm.mediapro<br />

GmbH print team was also on-site to<br />

make a presentation. Part of the portfolio is the<br />

monthly city magazine just.bocholt, which has<br />

a print run of 10,000 copies and deals with topics<br />

in and around Bocholt month after month.<br />

"The areas society, lifestyle and business always<br />

offer a fitting frame for PR texts, adverts, the<br />

popular flashbacks, inserts and other printed<br />

products," describes Ann-Kathrin Löhr.<br />

Since spring, the team also puts their creativity<br />

and know-how into the "just.classic"<br />

magazine, which is published quarterly and is<br />

clearly aimed at the more mature rea<strong>der</strong>. And<br />

the <strong>LB</strong> Plus, which you hold in your hands, is<br />

another product of the wm.mediapro print division:<br />

The team regularly summarises news,<br />

innovation and current issues from the group<br />

of companies.<br />

Collective strength across media<br />

Of course, wm.mediapro GmbH has a collective<br />

strength and also offers individual<br />

cross media solutions. Entrepreneurs, small<br />

and medium-sized companies as well as big<br />

companies in all sectors are supported by the<br />

media professionals both locally and internationally<br />

through film, in combination with a<br />

tailor-made print product.<br />

And the way the collaboration works was<br />

demonstrated to the participants of the "We<br />

event" directly during the presentation. At<br />

the end, Matthias Löhr asked: "Did you notice?<br />

"Over night, the first flashback images<br />

from the previous night have found their way<br />

into the show reel."◀<br />

The team of the print division: Wilma Lüdiger, Louisa Kampshoff, Ann-Kathrin Stahl, Lisa Fastring, Ann-Kathrin Löhr and Laura Telaak<br />

27 | <strong>LB</strong> <strong>PLUS</strong> SPEZIAL

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