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16 The Treadsdirect facility in Coimbatore, Tamil Nadu state, manufactures precure treads for the European market Treadsdirect ist in Coimbatore im südindischen Bundesstaat Tamil Nadu niedergelassen und fertigt dort Laufstreifen auch für den europäischen Markt cured treads for over 25 years. After the reorganisation, the precured treads are now sold under the “Kooltread” brand name – a name new to Europe but already known in the southern Indian market, as twelve company owned retreading units operated under the Kooltread Ltd. name. Kooltread precure treads are available for the retreading tyres of commercial vehicles, light commercial vehicles and passenger cars. Customers in Europe and the USA are also familiar with the name ‘Treadsdirect’, which was the brand name for the company’s treads before the change. This brand will now be marketed globally. As implied by Mr. Ashokanand above, the reorganisation of the firm’s administrative functions and production structure occurred without any major complications. “Initially there were a lot of loose ends to be sorted out internally,” he comments. “But the whole transition was well planned and executed smoothly without many problems. The manufacturing factories and marketing divisions were always separate entities and the whole organisational structure also fell into place suitably,” adds Ashokanand. As a result of this, customers do not need to build up relationships with brand new contact people. As Mr. Ashokanand says: “As far as the customers are concerned, they continued to deal with the same people as before and did not have much trouble with the changeover.” Previously Elgitread, now Treadsdirect Ltd., operated seven facilities that were engaged in the production of treads to be used in precure retreading. Three of these plants are based in India, and another three are located in Brazil, Kenya and Sri Lanka. The seventh facility, which operated on the island of Mauritius, recently closed. The Treadsdirect president points out, however, that this closure had nothing to do with the reorganisation; customs regulations in the island state were altered not so long ago, making sup- plying the local market from India once again a viable option. The factories in Brazil, Kenya and Sri Lanka supply their local markets, while precure treads destined for European export markets are all sourced, “for the time being”, from the facilities in India. The product range produced at the six factories still in operation is tailored to accommodate various local requirements. With regard to the European market, Treadsdirect is taking a similar approach as it previously took with the United States. “Europe takes its cues from the US market in that it prefers lower cost materials that compromise on quality and performance,” reflects Ashokanand. “A hoard of cheap materials have stormed the market and it will take a while for customers to understand the impact of these low quality materials.” Treadsdirect is distancing itself from such suppliers: “We are not willing to reduce prices by compromising on quality,” the company president adds. The Treadsdirect factories employ state-of-the-art production equipment and the company makes use of sophisticated testing facilities. “We have the capability and experience to decipher the compound formulation from a small piece of cured rubber,” comments the president when speaking on the company’s technical abilities. “But unfortunately, in spite of our high performance standards, we have been thought of as ‘budget segment’ supplier because of the price advantage retreaders gain with our treads. I hope that this image changes and we get the recognition that befits our quality and performance.” arno.borchers@reifenpresse.de/sg
Anlagen für höchste Runderneuerungsqualität Selbst in schwierigen Zeiten bringt die Runderneuerung Erfolgsaussichten für die Reifenindustrie mit sich. Verglichen mit der Neureifenproduktion, arbeiten Runderneuerungsbetriebe in der Produktion ökologisch, da sie in der Lage sind, Tonnen von endlichen Rohstoffen einzusparen. Diese zukunftsorientierte Produktion ist der Schlüssel zum Erfolg. J edoch legen Runderneuerer und deren Kunden auch einen hohen Wert auf die Qualität der Endprodukte. Aus diesem Grund sind Möglichkeiten der Qualitätskontrolle ein wichtiger Bestandteil des Produktionsprozesses, auch um hohen Sicherheitsanforderungen gerecht zu werden. Mit neuester Technik, wie dem Pressure Test System und individuellen Maschinen für alle Reifengrößen, bietet die SDS Systemtechnik GmbH (Calw) Lösungen für sämtliche Runderneuerungsanwendungen. Alle Maschinen können perfekt auf die individuellen Produktionsprozesse angepasst werden, um Zeit zu sparen und höchste Qualität zu gewährleisten. Equipment for Top Quality Retreading Even in difficult times retreading provides the tyre industry with opportunities for success. Compared with the manufacture of new tyres, production at retreading facilities is environmentally friendlier, as it is able to save tons of finite raw materials. This future-oriented best environmental practice is the key to success. Yet retreaders and their customers also place a high value on the quality of the end products. For this reason, production processes require quality control methods that meet the highest safety requirements. With new technology, such as the Pressure Test System, and individual machines for all sizes of carcasses and tyres, SDS Systemtechnik is able to offer solutions for all retreading applications. All machines can be customised to fit perfectly with individual production processes in order to save time and enhance the production quality by sorting out bad tyres or carcasses. Shearography machines are suited to detecting anomalies such as separations, delaminations and trapped air pockets. Furthermore, the Pressure Test System is able to find defective areas with critical sidewall defects and structural defects like fatigue or broken cords. sg Zum Beispiel durch automatische Aussortierung von schlechten Reifen und Karkassen. Shearografiemaschinen eignen sich bestens, um eine Vielzahl von Anomalien – wie z.B. Separationen, Delaminationen und Lufteinschlüsse – zu erkennen. Ergänzend dazu ist das Pressure Test System in der Lage, kritische Seitenwandschäden sowie weitere Strukturschäden zu erkennen und für den Anwender sichtbar zu machen. dv Retreading Materials � Tread Extruder Strip, available in truck, passenger, motorcycle, earthmover and motor sport suitable for all cold feed extruder building machines. All compounds use the most up to date ingredients and technology and eminently suitable for today’s stringent requirements. � Tread Slab designed for use mainly on commercial tyre pressure building machines. Strict quality control and in-depth knowledge of the processing requirements of slab extruders ensures maximum production efficiency from the Fleet Advantage range of compounds. � Berwin Sidewall Veneer is widely acknowledged as one of the leaders in sidewall technology, formulated to withstand the most arduous flexing and weathering characteristics. Watts veneer is supplied with a specially formulated backing foil to ensure quick release and ease of handling during application, additional options are plain, dusted, perforated and perforated and dusted finishes. � Ancillary Advantage is a range of products to compliment the Advantage range of tyre and sidewall compounds, the range includes Cushion Gum, Balance Rubber, Brush and Spray Solutions. Berwin Industrial Polymers Ltd Church Road, Lydney, Gloucestershire GL15 5FG United Kingdom Tel: +44 (0) 1594 846 551 Fax: +44 (0) 1594 846 569 cliver@berwinip.co.uk www.berwin-rubber.co.uk Reminder Directive 2005/69/EC: PAH's in Tread Rubber The above legislation, which becomes effective as of 1 January 2010 states that all tyres retreaded after 1st January 2010 must be retreaded with new retreading materials containing new PAH-low extender oils. 17
Seite 1 und 2: RETREADING September ��
Seite 3 und 4: Contents/Inhalt Retreading/Runderne
Seite 5 und 6: In the largest Kuzbass mines 63 Bel
Seite 8 und 9: er sealant, something that can late
Seite 10 und 11: B&J Rocket: Orders Again Reaching N
Seite 12 und 13: New mixing unit enters operation fo
Seite 14 und 15: through their Marangoni sales repre
Seite 16 und 17: Treadsdirect: Reorganisation Benefi
Seite 20 und 21: CIMA Impianti Markets the First Eco
Seite 22 und 23: ducing vulcanisation times by 20 to
Seite 24 und 25: Goodway “Will Definitely See Prof
Seite 26 und 27: tyres every three months. Imagine h
Seite 28 und 29: Hämmerling Incorporates Midas Trea
Seite 30 und 31: Italmatic Offers Global Reach 40 ye
Seite 32 und 33: RuLa has installed 23 vulcanising p
Seite 34 und 35: M.I.G. Srl Celebrates First Anniver
Seite 36 und 37: The new plant benefits from new, mo
Seite 38 und 39: Bandvulc Enters New Tyre Market Lea

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