Untitled - Edilportale

62 high quality, more often than not they have Stoffet fra de amerikanske verdensstjerner
The assignment for interior design at the
Sideløbende hermed har mere glamourøse
sought to present the unexpected with great klædte Erik Jørgensen-klassikere som Rotor,
EU summit in Copenhagen in 2002 was done miljøer fået øjnene op for kvaliteten i møblerne
success. Such a success occurred in 2001, when Donna og Corona. Andre eksempler er Flamingo
with furniture from Erik Jørgensen as the result fra Erik Jørgensen. Der er stigende efterspørgsel
Erik Jørgensen, together with Kvadrat presented fra Foersom & Hiort-Lorenzen, Louise Campbells
of a close cooperation between designers and efter møblerne i forbindelse med film, musik-
a series of fabric, designed by Charles and Seesaw og Anne-Mette Jensen og Morten Ernsts
Erik Jørgensen Møbelfabrik.
videoer, udstillinger, modeserier og blandt
Ray Eames at an event at the Danish National 144. Erik Rimmer, der er chefredaktør for bolig-
At the same time the high quality standard andre George Michael og Ricky Martin har i de
Gallery of Art. The fabric from the American magasinet Bo Bedre, understreger virksom-
of Erik Jørgensen furniture has been discovered seneste år taget plads i de sydfynske kvalitets-
megastars looked good on Erik Jørgensen hedens værdi for den danske møbelindustri, der
by a variety of glamorous venues. A growing møbler.
classics like Rotor, Donna and Corona.
skyldes evnen til konstant at være med fremme
demand for the furniture to be used in film, music Nytænkningen hos Erik Jørgensen Møbel-
Other examples are Flamingo from Foersom & indenfor formgivning, uden at ofre kvaliteten.
videos, exhibitions, fashion features has not fabrik har altid været forankret i et krav om kun
Hiort-Lorenzen, Louise Campbell’s Seesaw and “Erik Jørgensen Møbelfabrik har et brand,
gone unnoticed, and in recent years celebrities at bruge materialer, der opfylder de højeste
Anne-Mette Jensen and Morten Ernst’s 144. der er et kvalitetsstempel, og det har en virk-
like George Michael and Ricky Martin have krav på markedet. Virksomheden har en række
Erik Rimmer, who is chief editor at the lifesomhed i denne branche kun, hvis den konstant
taken a seat in these high-class pieces of langvarige samarbejdsrelationer med de
style magazine Bo Bedre, stresses the impor- leverer møbler, der er i orden. Ethvert kompromis
furniture which originated from the southern bedste underleverandører af stål, læder,
tance which the company has for Danish
med kvalitetsniveauet afslører sig over tid.
region of Funen.
træ og polstermaterialer. Langt de fleste pro-
furniture industry is based on the ability
Den indsats kombineret med risikovilligheden
The trademark innovation at Erik Jørgensen ducenter er danske, og de er ofte i dialog med
constantly to be at the forefront of design betyder, at Erik Jørgensen Møbelfabrik tilhører
Møbelfabrik has always been rooted in a
Erik Jørgensen Møbelfabriks designere om
without sacrificing quality.
den danske møbelelite,” siger Erik Rimmer.
demand that only materials that live up to the produktionsmetoder, materialevalg og konstruk-
“Erik Jørgensen Møbelfabrik has a brand, Et nyt kompetenceområde har i stigende
highest standard on the market are to be used. tioner. Kravene til medarbejderne er lige så høje
which is the same thing as a mark of high grad præget virksomheden i det seneste årti,
The company has many long-standing work som til materialerne, og Erik Jørgensens succes
quality, and the only way that a company like nemlig samarbejdet med indretningsarkitekter
relations with the best distributors of steel, skyldes måske mere end noget andet den lange
theirs can achieve that is consistently to deliver om store nybyggerier og indretningsopgaver,
leather, wood and upholstery. By far most of række af dygtige og engagerede medarbejdere,
furniture that is beyond criticism. Any compro- både i Skandinavien og på de europæiske
the manufacturers are Danish, and on a regular der har præget virksomheden gennem hele
mise with regard to quality standards will nærmarkeder. Hilton-hotellet ved Kastrup
basis they work together with the designers dens historie. På den måde sikres fornyelse og
show itself over time. That kind of investment, Lufthavn er blot et enkelt eksempel.
at Erik Jørgensen Møbelfabrik with regard kvalitet. På den måde sikres perfektion og
combined with the willingness to take risks, Indretningsopgaven i forbindelse med EU
to methods of production, materials and
provokation.
means that Erik Jørgensen Møbelfabrik is topmødet i København i 2002 blev også løst
constructions. The company expectations from
absolute top-notch in Danish furniture design,” med møbler fra Erik Jørgensen og i et tæt sam-
the employees are no less demanding than the
says Erik Rimmer.
arbejde mellem arkitekterne og Erik Jørgensen
standard of materials, and the success of
A new ground of competence, which has Møbelfabrik.
Erik Jørgensen is perhaps more than anything
increasingly shaped the company this recent
else due to a staff of skillful and committed
decade, has been the collaboration with
employees, who have all played an invaluable
interior designers on big projects and large-
role in shaping the company through all its
scale new buildings both in Scandinavia
history. That is how renewal and quality are
and on European markets. Hilton Hotel by
ensured. That is how perfection and provocation
Copenhagen Airport is just an example.
are secured.
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