Mapovani KKP, svazekII_final

Executive Summary
Television and radio in the CR operate in the so-called dual broadcasting model
(commercial and public). As for TV broadcasting, the Czech market is currently dominated
by the so-called strong trio of three stations, or three companies (TV NOVA,
i.e. CET 21, Prima, i.e. FTV Prima, and the public Czech Television). In 2015, five
stations of the strongest CET 21 company reached 32.44 % of audience share, in 2013
revenues reached the amount of CZK 5 billion and 1,040 employees. However, the
biggest employer in the area of TV and also all CCIs remains to be the public Czech
Television (CT), which in 2014 had nearly 3,000 employees and with its six stations
also had the second highest ratings. CT is the most important co-producer of Czech
cinematography, which aside from advantages also carries some issues – the status
of external/independent producers, the role of CT creative producers in relation to
them, and generally a low level of independent/external production in public broadcasting
(and indeed also in private). The share of independent production contents
is low in comparison with developed European countries. Even after twenty five years
there is still only the dual system in the CR, while a number of European countries
have managed to add a third sector, the so-called community media. In the CR television
remains the most widely used medium, and the advent of new technologies
increasingly allows broad public involvement through new devices (smart phones)
and new methods of signal transmission (especially internet broadcasting). The regulatory
authority, the Council for Radio and Television Broadcasting, registers a number
of audiovisual service providers on demand. Measured by the time spent by the
recipients, also YouTube would belong to the „strong trio“ of TV stations.
The Czech Chamber of Architects (CCA), the professional organization, carries the responsibility
for the architecture sector. It oversees the professional, technical and
ethical performance of the profession of architects in the CR. However, the production
of quality architectural buildings is to a high degree affected also by the conditions
created by public administration. Public investors in the CR, unfortunately, have long
been neglecting the demand for quality architecture and sustainable environment, and
the lack of control of public investments, as well as the current state of public procurement,
when the sole criterion is the lowest price, cased that prices for constructions in
the CR are comparable with more developed EU countries, but their quality is several
times lower. The number of public buildings, which emerged from architectural competitions
after 1989 has not exceed twenty, even though public investments annually
represent about 50 % of the total construction production in the CR. In April 2015,
after years of CCA’s effort a non-legislative national strategy Architecture and Building
Culture Policy of the CR was approved. Now it will be important how this strategy will be
implemented. Its implementation, however, will always be tainted by the existing abnormality
of duplicating architecture and building engineering designing (authorized
engineers also have the option to pursue the profession of architect), which as a result
weakens Czech architecture, as the public authorities must negotiate aside from the
CCA also with the Czech Chamber of Certified Engineers and Technicians, which is logically,
given the number of members, stronger and defends different interests.
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