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VOLUME-III | ISSUE 11<br />

OCTOBER <strong>2013</strong><br />

H I R I N G & B E Y O N D<br />

www.content.timesjobs.com<br />

“<strong>The</strong> key is to analyse<br />

alternatives and facilitate<br />

the redundant staff”<br />

A G RAO, MD<br />

MANPOWERGROUP<br />

Pg8<br />

Recession is the Time to<br />

Rethink & Replenish<br />

ABHIJIT BHADURI<br />

CLO & CHRD<br />

WIPRO TECHNOLOGIES<br />

Pg4<br />

Pg2<br />

India Inc does<br />

have reason<br />

to celebrate!<br />

LOOK FORWARD<br />

TO REVIVAL IN<br />

THE JOB MARKET<br />

<strong>The</strong> <strong>road</strong> <strong>ahead</strong><br />

(India Inc. hopes for a silver lining)<br />

Find TimesJobs.com’s career articles, expert advise and tips @ www.timesofindia.indiatimes.com, Jobs & Career section


HIRING & BEYOND<br />

www.content.timesjobs.com<br />

VOLUME-III | ISSUE 11<br />

OCTOBER ISSUE<br />

Cover Story<br />

IndIa Inc. does have reason to celebrate!<br />

Despite the economic doomsday theories, our survey indicates that<br />

we can look forward to a revival in the job market…<br />

A<br />

mid the current economic turmoil,<br />

India Inc is hoping for a revival that<br />

will set the GDP on track and will<br />

turn the job market around. According to<br />

the latest Thomson Reuters/INSEAD Asia<br />

Business Sentiment survey, while business<br />

sentiment among Asia's top companies<br />

weakened in the third quarter, optimism<br />

returned to India Inc. In the light of this,<br />

TimesJobs.com undertook a study to explore<br />

the reasons for India Inc’s upbeat outlook.<br />

India will be the preferred job<br />

destination<br />

According to the survey, despite the<br />

slowdown; India Inc is positive that India<br />

will remain a preferred job destination for<br />

the majority of the workforce. About 37 per<br />

cent of the surveyed organisations stated<br />

that more Indians will choose to work in<br />

India, than ab<strong>road</strong>, in spite of the<br />

tumultuous economic conditions.<br />

IT/Telecom and Manufacturing &<br />

Engineering industries are expected to lead<br />

the pack, as far as hiring is concerned.<br />

BPO/ITeS and FMCG/Retail will follow suit.<br />

Elaborating on this, Dr. Pallab<br />

Regus Business Confidence Index<br />

findings:<br />

l Companies reporting revenue<br />

growth in India have increased<br />

from 63% to 66% while those<br />

reporting profit growth have flatlined<br />

at 54%<br />

<strong>The</strong> top four efficiency outcomes<br />

for India are:<br />

l Improved staff retention (49%)<br />

l Less fixed office space (43%)<br />

l Higher return on investment on<br />

marketing and advertising (42%)<br />

l Cost effective services providers<br />

(33%)<br />

Bandyopadhyay, director-HR, Citrix India<br />

commented that the risk-taking ability of<br />

the Indian workforce has gone up. This can<br />

be judged by the fact that many students<br />

from premier B-Schools are increasingly<br />

turning entrepreneurs. And, they want to<br />

stay in India and start their own business.<br />

For the international workforce/companies,<br />

India is an emerging market and good for<br />

their business expansion plans. Giving<br />

example of the mobile market, Dr.<br />

Bandyopadhyay maintained that for mobile<br />

technology, India is the second largest<br />

market, only next to the US, and has job<br />

opportunities in the segment.<br />

According to Sangeeta Lala, co-founder and<br />

senior VP, Teamlease, India is at an<br />

advantageous position as it has an abundant<br />

supply of job seekers and their skills and<br />

education are of better quality than the rest<br />

of the subcontinent.<br />

Changes in compensation and<br />

technology<br />

However, there are things that the slowdown<br />

will change – one is the way the Indian<br />

workforce is compensated. Close to 46 per<br />

<strong>The</strong> pace India generated early in the last<br />

decade may have been difficult to sustain<br />

and like its emerging peers, our country<br />

is now witnessing a slowdown. Weak<br />

global cues apart, the home market that<br />

provided India an element of economic<br />

invulnerability, has also been (hopefully<br />

only temporarily) impacted.<br />

That said, and with some caveats, the long<br />

term prospects of India remain bullish. It<br />

continues to be a growing economy which<br />

is largely internally driven and has a<br />

burgeoning middle class that produces<br />

almost a quarter of the world's new<br />

workers over the next few years. <strong>The</strong>re<br />

are bound to be skill gaps in this young<br />

workforce but with the increasing<br />

obsession with education and the right<br />

interventions, this shortcoming can be<br />

overcome.<br />

<br />

<br />

2<br />

cent of the employers believe that<br />

compensation design will have more<br />

variable pay structure and will focus on<br />

performance driven compensation, pointed<br />

out the survey. Another 37 per cent predict<br />

compensation growth will remain average.<br />

Supporting the survey outcome, Dr.<br />

Bandyopadhyay remarked that<br />

organisations are aligning their employees<br />

to the volatile market ecosystem with<br />

performance driven compensation<br />

structure. High performers are rewarded<br />

and recognised via variable pay component.<br />

Employers also give options such as stocks,<br />

ESOPs and profit sharing to employees,<br />

which are subject to level of employee and<br />

the size of the organisation.<br />

Another change is technology, over 60 per<br />

cent of the organisations see technology as<br />

an enabler in faster growth of the economy<br />

and they are hopeful that it will create new<br />

job roles, in the future.<br />

Lala adds that technology will be the fourth<br />

multiplier of the Indian economy. It will<br />

help in job creation across segments,<br />

especially in automation and analytics<br />

domain.<br />

‘Long-term prospects of India look bullish’<br />

In spite of this economic down-turn and<br />

major ambiguities around the political<br />

environment in India, employer hiring<br />

intentions in the long term should remain<br />

positive in many sectors.<br />

Infrastructure, transportation and<br />

utilities should see continued demand.<br />

Any improvement in global cues and the<br />

technological advancements will further<br />

improve IT and ITeS sector employers’<br />

hiring intents.<br />

We may also see a revival in the employee<br />

hiring plans in the overall services sector;<br />

wholesale and retail trade sector. <strong>The</strong><br />

proposal for additional licenses for banks<br />

and Indian government’s efforts to reduce<br />

red tape in getting foreign direct<br />

investment in certain sectors will also<br />

create positive atmosphere for hiring.<br />

Shrutidhar Paliwal, Vice President & Head - Corporate Communication and Media Relations – Aptech Ltd


HIRING & BEYOND<br />

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VOLUME-III | ISSUE 11<br />

OCTOBER ISSUE<br />

Highlights<br />

Well defined job roles will be the game changer<br />

A<br />

ccording to a recently concluded survey by TimesJobs.com to<br />

gauge the changes that the slowdown will bring in the way we<br />

work, compensate and engage, over 60 per cent of the<br />

organisations believe that going forward India Inc will increase<br />

focus on getting hiring right by defining job roles more precisely and<br />

specifically. Industry experts believe that well defined job roles are<br />

crucial not only for employees but also for overall organisational<br />

growth. By clearly defining job roles, organisations set the right<br />

expectation for the employee. It reduces any sort of confusion and<br />

misunderstanding at a later stage.<br />

Another 20 per cent of the organisations believe that companies will<br />

be forced to think hard about their employer brand, especially in the<br />

online space, as part of their future strategy. With the war for talent<br />

intensifying, technology savvy employers are recognising the worth<br />

of an effective online employer branding strategy. <strong>The</strong>y understand<br />

that reaching out to a larger talent pool by strong marketing and<br />

branding strategies is the need of the hour. <strong>The</strong> focus would be to<br />

tailor one’s approach to address a different set of audience in both<br />

the online and offline space and the internal and external context.<br />

ccording to 66 per cent of the surveyed organisation, in the<br />

new world of work, companies will have lean teams, with a lot<br />

Aof focus on productivity. <strong>The</strong> dynamic business environment<br />

of today demands high speed process with quality assurance.<br />

Experts believe that building lean teams is the way forward. Creating<br />

and managing work process with horizontal focus rather than a<br />

vertical one is a better technique to get the competitive edge in<br />

today’s fast moving workplace functions. However, since this concept<br />

is not very common in India Inc, to implement this approach the<br />

entire perspective, outlook and business functionalities and culture<br />

needs to be reinvented. Organisations affirm that all the effort is<br />

worth the outcome as this is indeed going to boost business<br />

productivity. <strong>The</strong> survey also pointed out that approximately 22 per<br />

cent of the employers see increase in flexible options<br />

/telecommuting in the future workplace. This trend has been<br />

catching pace in Indian organisations, lately. Growth of flexible work<br />

options in the future is much anticipated and desired by the<br />

workforce and employers, alike.<br />

O<br />

ne thing that will not be change in the future is the need for<br />

skilled professionals. According to the survey, close to 78 per<br />

cent of the surveyed organisations stated that skills will be<br />

the most important criterion while hiring a candidate. Other factors<br />

such as education, experience have become secondary. While skills<br />

are the primary decisive factor while recruiting, skill deficit will<br />

continue to pose a big challenge for India Inc in future, revealed the<br />

survey. Over 50 per cent of the surveyed organisations believe that<br />

skills shortfall will be a big impediment for themin future. Though,<br />

29 per cent are optimistic that the scenario will improve, as<br />

academic and industry partnerships will bear fruit. Another 15 per<br />

cent feel that things will get better, as government intervention in<br />

the talent development plan will ensure a skilled workforce.<br />

<br />

<br />

<br />

3<br />

What do you believe<br />

will change in the<br />

recruitment space<br />

in the near future?<br />

Doing more with less will be the focus<br />

Skills are and will be most desired<br />

Well defined job roles,<br />

more focus on getting<br />

hiring right<br />

Companies will be<br />

forced to think hard<br />

about their employer<br />

brand, especially in the<br />

online space<br />

Nothing will change,<br />

once the downturn is<br />

over things will be back<br />

to the usual<br />

What will the new world of work look like?<br />

Companies will have lean<br />

teams, with a lot of focus<br />

on productivity<br />

Flexible options -<br />

telecommuting<br />

Companies will continue<br />

to have a hire and fire<br />

policy


HIRING & BEYOND<br />

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VOLUME-III | ISSUE 11<br />

OCTOBER ISSUE<br />

Guest Column<br />

‘Recession is the time to rethink and replenish’<br />

hile watching the movie Bhag Milkha Bhag I started to notice how the runners use the<br />

time between the sprints. <strong>The</strong>y use this time to prepare themselves to win the next<br />

Wevent. <strong>The</strong>y use the down time to rest their muscles, catch their breath and rethink their<br />

strategy and approach to competition. <strong>The</strong> best of the runners use the lean period to prepare for<br />

the next race.<br />

An erstwhile leader in consumer electronics was forced to rethink its business model during the<br />

last downturn. <strong>The</strong>y used the stagnant market in TV and audio-visual segments to rethink<br />

themselves as a health and well-being company instead. Today more than 40% of their revenue<br />

comes from the healthcare market. <strong>The</strong>y used the downturn to gain a large market share of this<br />

rapidly growing segment. To truly take advantage of the opportunities in this new segment, they<br />

have to rethink their talent portfolio too. <strong>The</strong>y have to evaluate which skills will have to be<br />

brought in from outside and which ones will be easier for the current employees to learn.<br />

While organisations and individuals get distressed when there is a slowdown, this is actually a<br />

time that can help us get the first mover advantage when the markets open up. Peaks and troughs<br />

in business cycles need different approaches.<br />

Abhijit Bhaduri<br />

Chief Learning Officer & Head of CHRD<br />

Wipro Technologies<br />

Abhijit Bhaduri works as<br />

the Chief Learning<br />

Officer for the Wipro<br />

group. He lives in<br />

Bangalore, India. Prior to<br />

this he led HR teams at<br />

Microsoft, PepsiCo,<br />

Colgate and Tata Steel<br />

and worked in India, SE<br />

Asia and US. He is on the<br />

Advisory Board of<br />

Wharton's prestigious<br />

program for Chief<br />

Learning Officers that is<br />

run by the University of<br />

Pennsylvania. He is an<br />

adviser on Social Media<br />

usage for SHRM in India.<br />

He is among the top ten<br />

HR influencers on Social<br />

Media according to<br />

SHRM, India. Abhijit is<br />

the author of two works<br />

of fiction. His most<br />

recent book about hiring<br />

is called Don’t Hire the<br />

Best.<br />

What can<br />

organisations do?<br />

Rethink the business<br />

model: Consumer behaviour<br />

changes during recession.<br />

Research shows that during<br />

slowdowns, consumers’<br />

spending habits change.<br />

People eat out less often, but<br />

their spending on<br />

entertainment increases<br />

significantly.<br />

Some industries do better<br />

during recession eg the<br />

insurance industry. Softer<br />

business growth may shrink<br />

the market for some products<br />

it also opens up new market<br />

with vast untapped<br />

opportunities. <strong>The</strong>se markets<br />

need new business models<br />

and products and services<br />

that are custom made for<br />

these pockets.<br />

Rethink competition: When<br />

the business model changes,<br />

the competitive landscape<br />

may change. <strong>The</strong><br />

organisation may now need to<br />

think of a different set of<br />

competitors. <strong>The</strong>se nontraditional<br />

competitors could<br />

prove to be far more lethal<br />

than the traditional ones.<br />

A leading MNC snackmanufacturer<br />

found itself<br />

conceding market share in<br />

some states to local producers<br />

with significantly smaller<br />

distribution costs. <strong>The</strong>ir sales<br />

and marketing team could not<br />

handle the guerilla marketing<br />

tactics that these local players<br />

were adept in.<br />

Rethink your talent<br />

portfolio: During the<br />

recession, hiring slows down.<br />

This is the ideal time to<br />

revisit your talent pool. What<br />

skills do you not have enough<br />

of ? What are the skills that<br />

are not as relevant in the new<br />

environment? It is a good<br />

time to identify skills that are<br />

in short supply for the new<br />

marketplace.<br />

Many firms use this time to<br />

hire talented people who may<br />

have been laid off or are<br />

shaky about continuing with<br />

their current employer. This<br />

is a time to invest heavily in<br />

developing the talent pipeline.<br />

You may be able to leverage<br />

the slowdown to tie up with a<br />

top notch academic<br />

institution or professor who<br />

would have turned up their<br />

nose in better times.<br />

What can<br />

individuals do?<br />

Rethink your career: <strong>The</strong><br />

career opportunities that<br />

arise when the economy is on<br />

a fast track are different from<br />

those that show up during<br />

times of slowdown.<br />

<strong>The</strong> new markets and<br />

consumers may provide a<br />

great opportunity for you to<br />

become an entrepreneur.<br />

Once the economy picks up<br />

pace, so will your new<br />

venture. That also means that<br />

career opportunities will<br />

probably emerging in nontraditional<br />

sectors.<br />

If you have a skill gap, the<br />

employers may be more<br />

willing to invest in bridging a<br />

small gap to make you a<br />

perfect fit. This maybe the<br />

best time to find your dream<br />

job. Before you jump ship<br />

remember that during<br />

slowdown, the employers give<br />

you a shorter runway before<br />

they expect you to start<br />

delivering results.<br />

Replenish your skills: Use<br />

the time to invest in building<br />

your career. Take the course<br />

that you always wanted to and<br />

sharpen your skills. <strong>The</strong> new<br />

market realities will create<br />

new career tracks that did not<br />

exist before.<br />

A few years back, a career in<br />

analytics was less<br />

mainstream. Today there are<br />

many more employers who<br />

are looking for people with<br />

degrees in statistics or<br />

operations research and are<br />

prepared to offer them<br />

attractive career<br />

opportunities.<br />

Writing content for the web<br />

was not a career option a few<br />

years back – now it is. Take<br />

advantage of the slowdown to<br />

get certified because once the<br />

recession is over, you won’t<br />

have this luxury.<br />

While the majority of<br />

individuals and organisations<br />

think of the slowdown as a<br />

time to wait and watch, there<br />

are a few who use this time to<br />

emerge stronger than ever.<br />

4


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VOLUME-III | ISSUE 11<br />

OCTOBER ISSUE<br />

Social Chatter<br />

Is there a silver lining for India Inc in the global<br />

slowdown?<br />

Most of the top business leaders<br />

(Domestic /Foreigner) are concerned about<br />

these 3 things, which will usher India Inc.<br />

to the next phase of growth:<br />

l Availability of low cost skilled human<br />

resource. HR is a major component of the<br />

cost of production/service. That's why<br />

even foreign companies are eyeing India<br />

l Improving democracy. A democratic<br />

institution makes better<br />

policies/decisions in transparent way<br />

l 2014 Lok Sabha election. Indian<br />

leadership really needs a change. A<br />

change will bring fresh energy<br />

Alok Singh Chauhan<br />

Business Development &<br />

Marketing professional<br />

Social<br />

Media<br />

Chatter<br />

lWhile it may look messy<br />

and directionless, in the<br />

eyes of insiders, for outside<br />

friends, India Inc is an<br />

oasis of stability<br />

lDiversity and surprises<br />

may pull out the rabbit<br />

from that magical hat. Mass<br />

self motivation is<br />

prescribed<br />

Thomas AW, Strategic Director &<br />

Chief Motivator at Stone Mirror<br />

Institute of Contemporary<br />

Management Studies<br />

No, nothing much to rejoice yet, but<br />

certainly some reasons to feel better -<br />

that the government is finally waking up<br />

to the fact that it needs to pro-actively<br />

support investments, manufacturing,<br />

infrastructure, deficit control, etc. if the<br />

government continues to be steadfast in<br />

this new resolve, not just India Inc but all<br />

of us will have a lot to rejoice; a lot of our<br />

capital and demographic advantages will<br />

be put to use and not be frittered away.<br />

Pankaj Maheshwari,<br />

Head - Corporate<br />

Coverage - North India<br />

Credit Agricole CIB<br />

Yes, the government has been<br />

indecisive for the past 3 years in<br />

certain issues. However the<br />

fundamental of the Indian Economy<br />

based on strong domestic demand due<br />

to demographic advantage, agriculture<br />

growth and better controlled financial<br />

institutions will give us reason to<br />

cheer. This slowdown is a good time to<br />

penetrate to rural markets, expand<br />

capacities. Labour reforms, decreasing<br />

bureaucratic control and incentive<br />

system for government employees to<br />

work will help to grow further.<br />

To me it is a matter of<br />

perspective, yes every<br />

industry is stagnating and<br />

unable to grow, thanks to the<br />

policy paralysis, the only<br />

action that got taken is now<br />

burning in AP. If I were to<br />

look for the silver lining the<br />

only one I can see is that<br />

elections are around the<br />

corner, hopefully they will<br />

come with a conscience.<br />

Shyleswari Mohan, OD Consultant<br />

Ajatshatru Kaushal,<br />

PGPX (Strategy and<br />

Data Analytics)<br />

5


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Industry can train for technical skills;<br />

academia should focus on soft skills:<br />

Hyderabad Meet<br />

VOLUME-III | ISSUE 11<br />

OCTOBER ISSUE<br />

Events<br />

EVENTS<br />

CALENDAR<br />

U<br />

nderstanding the need to<br />

address campus<br />

recruitment and<br />

engagement in the current<br />

scenario, TimesJobs.com in<br />

association with ICBM-SBE<br />

hosted a panel discussion in<br />

Hyderabad focused on ‘<strong>The</strong><br />

Campus Code <strong>2013</strong>: Decoding the<br />

New Age strategies’.<br />

<strong>The</strong> panel included Nimish<br />

Gupta, global head – learning<br />

and development, Tech<br />

Mahindra; Sadras Raghunadhan<br />

Sriram, head-human capital, DE<br />

Shaw India Software; Dr. Murali<br />

Padmanabhan, senior director<br />

and global head learning &<br />

leadership development,<br />

Virtusa; PM Nanjappa, senior<br />

VP-HR, Advanta Ltd; Dr. K<br />

Panduranga Rao, group head-<br />

HRD & administration, IVRCL;<br />

Joy Dupati, head-talent<br />

acquisition; Hitachi Consulting;<br />

Sanju Patra, head-talent<br />

acquisition, Ramky<br />

Infrastructure and professor S.<br />

Zaraar, director & principal,<br />

ICBM SBE.<br />

Starting the discussion, Dupati<br />

of Hitachi Consulting stated, “In<br />

our company, we have defined<br />

critical business factors such as<br />

communication, initiative,<br />

adaptability, ownership which<br />

are common for entry level as<br />

well as lateral talent. <strong>The</strong>se<br />

factors are essential for our<br />

company’s DNA.”<br />

According to Dr. Padmanabhan<br />

of Virtusa, skills can be taught<br />

and a good quality candidate is<br />

Key Takeaways<br />

l During selection,<br />

academia should<br />

assess candidates’<br />

suitability<br />

l Academia should<br />

have a department to<br />

teach soft skills to<br />

students<br />

l To engage Gen Y,<br />

companies needs to<br />

focus on social<br />

acceptability of the<br />

job<br />

l Companies should<br />

sensitise managers<br />

and HR to deal with<br />

GEN Y<br />

l Business ethics<br />

should be part of<br />

academic curriculum<br />

l Students are looking<br />

for career path; not<br />

just job roles<br />

one who can become quickly<br />

independent and productive.<br />

Campus hires take at least 6<br />

months to 1 year to be<br />

productive. “And, when freshers<br />

are injected into a project team,<br />

the overall team productivity<br />

comes down by 40% as it<br />

requires huge effort to train and<br />

supervise them.”<br />

6<br />

What is the disconnect between<br />

academic outcome and what<br />

industry wants? According to<br />

Dr. Rao of IVRCL, universities<br />

are producing resources by the<br />

book, without understanding<br />

their suitability keeping in mind<br />

industry need. And, this creates<br />

a divide between the talent pool<br />

available and industry<br />

requirement.<br />

Should academia produce talent<br />

according to industry? To this<br />

end Dr. Padmanabhan replied<br />

that industry-academia<br />

collaborations are essential,<br />

however academia also has to<br />

fulfill its larger purpose of<br />

giving education for academic<br />

excellence. <strong>The</strong>y can’t just<br />

produce talent for industrial<br />

jobs, so they have to be slightly<br />

more conscious while tailoring<br />

curriculum according to<br />

industry needs.<br />

Adding to this, Raghunadhan of<br />

DE Shaw India software<br />

commented that technical skills<br />

should be imparted by the<br />

academia and industry can train<br />

resources according to their<br />

specific requirement. <strong>The</strong><br />

intervention is required in soft<br />

skills and cultural orientation of<br />

the students. And in the current<br />

scenario, where there is interindustry<br />

talent exchange,<br />

changing curriculum as per<br />

industry trend might not be<br />

appropriate.<br />

Another big challenge is<br />

assessing the cultural<br />

adaptability of young graduates<br />

Upcoming Events<br />

NHRDN Annual<br />

Conference <strong>2013</strong><br />

21st – 23rd November,<br />

<strong>2013</strong><br />

Swabhumi, <strong>The</strong> Heritage<br />

Plaza, Kolkata<br />

Organised by: NHRDN<br />

Contact: Dhananjay Singh<br />

Tel: +919810621191<br />

dhananjay.singh@nationalhrd.org<br />

and how soon they will start<br />

contributing to the organisation,<br />

said Nanjappa of Advanta ltd.<br />

“When we hire students from<br />

campuses, we want to train<br />

them and retain them for a<br />

reasonable period.”<br />

“More than technical skills, we<br />

look for a candidate who can<br />

adapt to a challenging work<br />

environment and is ready to<br />

work in remote locations. Today,<br />

students are not ready to take<br />

such jobs and hence move to<br />

other sectors”, said Sanju Patra,<br />

head-talent acquisition, Ramky<br />

Infrastructure.<br />

Underling another major issue<br />

in entry level talent, Gupta of<br />

Tech Mahindra highlighted that<br />

candidates lack basic knowledge<br />

that cannot be taught at the<br />

industry level. ‘<strong>The</strong>re are three<br />

basic skills which we look for<br />

technical, behavioural/<br />

leadership and domain<br />

expertise.”<br />

TimesJobs.com’s View: <strong>The</strong><br />

actual relationship between the<br />

industry-academia should start<br />

before the placement season and<br />

continue beyond it. This connect<br />

should not be only limited to<br />

designing curriculum, but<br />

should move to training the<br />

faculty, pinpointing employable<br />

skills and together, mentoring<br />

students to make them<br />

productive and job-ready. Both<br />

stakeholder need to understand<br />

the expectations of GEN-Y. This<br />

would ensure a sustained<br />

industry-academia connect.


HIRING & BEYOND<br />

www.content.timesjobs.com<br />

VOLUME-III | ISSUE 11<br />

OCTOBER ISSUE<br />

7


HIRING & BEYOND<br />

www.content.timesjobs.com<br />

VOLUME-III | ISSUE 11<br />

OCTOBER ISSUE<br />

Expert Speak<br />

‘<strong>The</strong> key is to analyse alternatives & facilitate redundant staff’<br />

Do you anticipate job revival in the near<br />

future?<br />

<strong>The</strong>re is a huge demand supply gap in the<br />

hiring industry. In the coming 6 months<br />

India Inc’s hiring plans are expected to pick<br />

up but at a slower rate. <strong>The</strong>re is a scope for<br />

improvement in the net business outlook.<br />

<strong>The</strong> talent from tier II and tier III cities<br />

seems to attract great jobs <strong>ahead</strong>, specially<br />

engineers and MBA’s. <strong>The</strong> focus remains to<br />

hire fewer but better quality personnel.<br />

<strong>The</strong> private insurance segment, public and<br />

private banks, franchising industry, mining<br />

industry are likely to rise and create great<br />

opportunities from last year, as big players<br />

will eye more business in India.We do expect<br />

the Indian economy to do better in the<br />

second half of the FY14, attributed to the<br />

growth of the core sector, exports and credit<br />

to some sectors.<br />

Flexible staffing is gaining momentum in<br />

the world due to complex business<br />

situations in the fast changing world. Just in<br />

time hiring model is being adopted by firms<br />

depending on the number of projects and<br />

their size.<br />

From this point, how do you foresee the<br />

future of the job market in India?<br />

Hiring will surely see an upswing in the last<br />

quarter of <strong>2013</strong> as most economies are<br />

coming out of slowdown and the demand<br />

from domestic as well as international<br />

markets would create many job<br />

opportunities. After remaining mostly<br />

stagnant in 2012 due to global economic<br />

slowdown, Indian job market is expected to<br />

grow only at a modest pace next year,<br />

although still better than other countries.<br />

Although the sectoral data might vary, the<br />

engineering, BFSI, social media industry,<br />

aviation industry are the key sectors which<br />

might see a bloom. Despite the economic<br />

weaknesses and ups and downs, job growth<br />

will continue.<br />

Which profiles would be in demand?<br />

Which positions will be most sought<br />

after – fresher/mid-level/top<br />

management?<br />

l <strong>The</strong> top Indian IT majors, who together<br />

account for a combined workforce of over<br />

650,000, are now focusing on lateral and<br />

specialised hiring even while recruiting<br />

fresh graduates. <strong>The</strong> IT sector will focus<br />

on hiring for niche skills in the tough<br />

market, such as SAP, Cloud computing,<br />

Big Data, Oracle.<br />

l Demand is also strong for corporate<br />

restructuring experts and mortgage<br />

repossession negotiators.<br />

A G Rao, Managing Director<br />

A G Rao joined<br />

ManpowerGroup India in<br />

December 2012 as<br />

Managing Director. Prior to<br />

joining ManpowerGroup,<br />

AG was Executive President,<br />

Enterprise Business &<br />

Technology - Tata<br />

Teleservices, India. In his<br />

role in Tata Tele, he was<br />

responsible for planning,<br />

implementation &<br />

operations management of<br />

pan-India telecom networks<br />

as CTO and Head of<br />

Enterprise Business Unit.<br />

l High-end healthcare contracts are<br />

creating demand for actuaries, medical<br />

coders, US registered nurses, medical<br />

writers and biostatisticians.<br />

l Rise in demand for profiles like strategic<br />

sourcing which are sector agnostic and<br />

asset reconstruction managers in BFSI.<br />

Salaries for asset reconstruction<br />

managers have doubled as demand has<br />

shot up.<br />

l In times of a slowdown, the job of an asset<br />

reconstruction manager becomes<br />

important as they work with<br />

nonperforming loans/assets to recreate<br />

value.<br />

l In the social media domain, the hot jobs<br />

would be Search Engine Optimisation,<br />

Social media specialist/strategist, Mobile<br />

application developer, Social business<br />

analytics and Digital campaigns manager.<br />

l Other positions in demand:<br />

- Product managers<br />

- Consultants<br />

- Usability specialists<br />

- Online marketing specialists<br />

- Software developers<br />

- Process architects<br />

- Community managers<br />

- Multi-channel project managers<br />

- Sales and customer support roles<br />

Freshers: Employers are keen to provide<br />

internship, and graduates are expected to<br />

take those assignments even if they are not<br />

paid because at the entry level, experience<br />

and exposure to the workplace is a<br />

significant payback. Social-media is<br />

demanding young blood to manage their<br />

social media strategies.<br />

Profiles most suited for freshers as stated by<br />

top employers: Research associates,<br />

Trainees, sales executives etc. Some of the<br />

categories of jobs for freshers in India also<br />

include administrative jobs, sales and<br />

marketing executives, jobs as probationary<br />

officers in banks, technical support<br />

executives and customer support executives,<br />

business/research analysts and medical<br />

transcriptionists.<br />

Mid level Executives: Senior software<br />

developer, Senior engineer, Senior<br />

development specialist, Technical lead,<br />

Project lead, Manager IT, Business<br />

development managers, Relationship<br />

managers in Financial services.<br />

Top level Executives: Demand for women<br />

for top level positions is rising.<br />

Positions include: AVP, VP, Product head,<br />

Director, and Chief manager etc.<br />

What will be the three key trends/<br />

changes anticipated in the recruitment<br />

space, in the near future?<br />

l With a fresh batch of hopefuls awaiting<br />

job opportunities every year, job seekers<br />

will have to be both, competitive and<br />

qualitative in order to secure<br />

employment. Quality of hire is top<br />

priority for Indian employers. Social<br />

professional networks, employer branding<br />

and data driven decisions are among the<br />

top recruiting trends for coming months.<br />

l Considerable emphasis would be on<br />

hiring local talent due to current macroeconomic<br />

scenario, rupee v/s dollar<br />

strength and the rise in expat salaries.<br />

This means that the rupee depreciation<br />

may trigger exploring of local talent<br />

which can fit into the roles earlier<br />

earmarked for expats.<br />

l Most companies will not consider a<br />

reduction in workforce, they will decrease<br />

their hiring efforts by growing internal<br />

talent. Lateral hiring to be considered<br />

internally through promotions as well as<br />

from the industry in new areas. Campus<br />

hiring is likely to be lower than FY2012.<br />

Disclaimer: Information provided in this newsletter shall not be reproduced, published, re-sold or otherwise distributed in<br />

any medium without the prior written permission of TimesJobs.com and a clear acknowledgement to TimesJobs.com.<br />

Contact: <strong>TJinsite</strong>, TimesJobs.com, Plot No 6, Sector 16A, Film City, Noida. Write in to editorial.timesjobs@gmail.com<br />

Copyright ©<strong>2013</strong> Times Business Solutions Limited. All rights reserved.

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